19 episodes

Business Intelligence from W.D. Strategies looks at business-related topics across disciplines, from entrepreneurship, marketing, and economics, to design, app development, or e-commerce business models.

Wei-Chung Wang has his PhD in economics from UC Irvine, was an International tax consultant, and currently acts as CEO of W.D. Strategies, VP of Global Marketing and Strategy at Kdan Mobile Software, Ltd., and Associate Provost and Business Professor at Juniata College.

Regular guests include W.D. co-founder and COO, Joey DiGangi, and Dr. Wang's colleagues and other industry experts.

Business Intelligence Podcast Wei-Chung Wang

    • Business
    • 5.0 • 7 Ratings

Business Intelligence from W.D. Strategies looks at business-related topics across disciplines, from entrepreneurship, marketing, and economics, to design, app development, or e-commerce business models.

Wei-Chung Wang has his PhD in economics from UC Irvine, was an International tax consultant, and currently acts as CEO of W.D. Strategies, VP of Global Marketing and Strategy at Kdan Mobile Software, Ltd., and Associate Provost and Business Professor at Juniata College.

Regular guests include W.D. co-founder and COO, Joey DiGangi, and Dr. Wang's colleagues and other industry experts.

    Preparing Your Digital Strategy for 2022

    Preparing Your Digital Strategy for 2022

    Business Intelligence host, Dr. Wei-Chung Wang, and guest host + web design expert, Rohan Bandekar dive into the economic factors at play this holiday season and their impact on small businesses; as well as what companies can do to stay competitive in 2022.

    The short answer? Enhancing your digital workflow. The episode discusses the importance of building a comprehensive strategy for streamlining key processes within your organization to continually serve your customers in an increasingly digital and mobile economy.

    If you're not sure where to start, we suggest booking a free consultation with our team. We'll discuss some of your current procedures, the software you have in use, and propose next steps for how to improve your business's online customer experience.

    You can book your first meeting with us here:

    https://www.biz-intel.wd-strategies.com/consulting


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    • 26 min
    Exploring Steps Toward Digital Transformation

    Exploring Steps Toward Digital Transformation

    Business leaders the world over recognize the importance of creating a seamless digital experience for their customers. But where do you start? Dr. Wang & co-host Joey DiGangi discuss practical, iterative steps that help transform key workflows within your organization. Digital transformation not only leads to more opportunities to close deals and increase revenue, but also preserves your bottom line by helping your company operate more efficiently. 

    Throughout this episode, we talk about different solutions we help clients implement when enhancing their digital process. You can learn more about Business Influence, our social media automation and reporting system, here:

    https://www.biz-intel.wd-strategies.com/social-media-integrations

    To learn about how we help transform the digital sales process, visit:

    https://www.biz-intel.wd-strategies.com/inbound

    As always, you can also schedule a free consultation meeting with our team to discuss how we could help your business:

    https://www.biz-intel.wd-strategies.com/consulting


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    • 29 min
    How will the Global Supply Chain Issues Impact Your Business this Holiday Season?

    How will the Global Supply Chain Issues Impact Your Business this Holiday Season?

    Dr. Wang & Joey recap a conversation about the worldwide supply chain issues and how they will inevitably impact small businesses this holiday season. They also discuss the need for businesses to remain agile and ready to adapt to the ever-evolving global marketplace.
    This episode combines an analysis of global economic issues and a ground-level look at how businesses can adapt by reviewing various aspects of their operational model.
    If you'd like to have a conversation with our team and evaluate some possible adaptations, visit:
    https://www.wd-strategies.com/book-online

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    • 28 min
    How can Businesses Get More Out of LinkedIn and Other Business Processes?

    How can Businesses Get More Out of LinkedIn and Other Business Processes?

    Optimizing your business process helps you take back hours in the week and grow your company more effectively by avoiding bottlenecks. Dr. Wang and cohost, Joey DiGangi, discuss strategies to enhance internal processes to improve your content marketing strategy, streamline your follow-up process with prospective leads, and find new job applicants.

    The episode specifically discusses some of the ways in which LinkedIn and other popular platforms and services are broadening their functionality and how you and your team can make the most of these opportunities.

    Finally, we discuss goal setting. Every process that you want to enhance should have a clear value associated with it and a single metric that helps you determine any given strategy's effectiveness. We work with clients to structure these goals in a "cost per _______" format, paying close attention to a strategy's net impact on your bottom line.

    If you'd like to meet with our team to discuss how we could help you enhance your own internal process, visit: https://www.biz-intel.wd-strategies.com/service-page/discovery-consultation


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    • 29 min
    Understanding Search Engine Optimization & Driving Website Visibility

    Understanding Search Engine Optimization & Driving Website Visibility

    Businesses of all stages are constantly trying to identify ways through which they can increase their website traffic. While many business owners have heard of Search Engine Optimization (SEO), understanding the intricacies of what algorithms are looking for and accurately measuring the impact of your efforts is essential to get a return on the investment. 

    Dr. Wei-Chung Wang and co-host, Joey DiGangi, talk about how search engines like Google or Bing use algorithms to determine who shows up in a given search result while also breaking down strategies to help your company enhance its online visibility. 

    As with all business strategies, your SEO work can only create true change when its results can be accurately measured. The episode discusses the types of analytics that one should consider when measuring the effectiveness of their SEO effort. 

    If you would like to work with our team to create an SEO dashboard and develop strategies to increase your website's traffic, visit: https://www.biz-intel.wd-strategies.com/insight 

    Dr. Wang and Joey also reference some great information throughout this episode. If you'd like to learn more, you can continue the process by checking out these two resource: 

    SEO Strategies for Small Businesses: https://www.biz-intel.wd-strategies.com/post/basic-seo-for-small-business-in-2021 W.D. Strategies' SEO Checklist for Website Content: https://www.wd-strategies.com/ongoing-seo-support 

    Exploring Technical Steps for SEO: https://www.youtube.com/watch?v=e_2zPefj0qw 

    Understanding How Many Times Customers Need to See Your Brand: http://storybistro.com/your-brand-and-the-marketing-rule-of-7/#:~:text=Simply%20stated%2C%20The%20Marketing%20Rule,likely%20to%20hover%20around%2077.


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    • 30 min
    How can Small Businesses Harness the Power of AI?

    How can Small Businesses Harness the Power of AI?

    Terms like Big Data, Artificial Intelligence, and Workflow Automation are frequently discussed in the modern business world. They're oftentimes talked about in a way that makes leveraging such advances in technology seem out of reach for companies that lack the resources to hire in-house data analytics teams or staff full-time engineers. As Dr. Wang and co-host, Joey DiGangi, explain, this simply isn't the case. 

    This episode starts by establishing clear definitions of these three increasingly-popular terms before discussing the ways that your business may already be using AI without realizing it. 

    Finally, the episode ends with the discussion of time, labor, and capital-efficient ways that important workflows within your business can be automated through the application of existing AI-powered technologies and help you scale your operations.

    If you'd like to discuss some of the ways in which your business could benefit from applying technologies like the ones discussed, visit the link below to set up a free consultation:

    https://www.biz-intel.wd-strategies.com/integration


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    • 31 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

Walter Mentle ,

Solid content

I like how the host always keeps it casual but fill up with useful information. The takeaways are clear, and they benefit me as a business owner in thinking about contemporary business issues and challenges in the current environment.

Bargustus ,

Incredible Resource!

Wei-Chung and Joey provide great insight into today’s business climate and the economy. Their decorated backgrounds provide unique perspective to these topics. You won’t regret listening!

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