Channel Business Podcast with Hanne Hanne Nuutinen

Bold ambitious marketing needs a good practical and functioning strategy. But it ain’t nothing if you don’t know how to implement your marketing strategy to be part of your whole business. Sole and simple idea is to sit down with a marketing professional and share your goals, ideas and vision with them. If you want to succeed in marketing it must be thought through but also be flexible to adapt into the constantly changing world around us. Each business has its own quirks and laws but what matters the most is that you know what, why, where, when and how you are going to achieve your goals benefiting from marketing activities.

This episode is purely about marketing with global touch and perspective. Katja Presnal is a business and marketing strategist, and a talk show and podcast host at Crush Movement who will share her tips and tricks with insights that she has found to be useful and brave in the marketing world. It’s yet all about peoples business.

Katja broke through as an influencer and social media pioneer back in 2008, when she was building Walmart’s world-leading digital strategy for influencer marketing. She worked for a marketing agency called Collective Bias,
helping to build one of the largest influencer marketing agencies in the United States. She has won 7 American Advertising Awards and has appeared in magazines such as the New York Times, Forbes and the Advertising Age, and has spoken at conferences around the world. Katja moved back to Finland a few years ago, and her passion is to help Finnish companies to succeed in business via marketing methods and ways. Katja is also the author of the books: Instagram as Your Guide to the World (2012), and Big Rich Money: How To Turn Your Business Intentions Into A Profitable Company (2021) where our Channel Business Podcast Host Hanne is also featured in the Finnish version of it, and Human-Centric Automation (2022).

Beverages entrepreneur and fundamentals-oriented investor coming from one of the most Northern places of Finland, up in Lapland, a town called Inari, says he always finds people and friends wherever he is located or living. And this Sami guy, Nilla Länsman, has been living in many different countries before his calling was to move back to Lapland and his childhood Sami surroundings. He is a world citizen, having lived in Sweden, France, Singapore, Germany and Great Britain. Maybe all that traveling was just to start a totally new business of his own which he got introduced to while being on a business trip some years back in the United States. Now Nålla is a Finnish company specializing in the production, distribution and marketing of hard seltzers. The company name Nålla is pronounced as “nolla”, the Finnish word for “zero”. It’s a drink of Hard seltzers that are a mixture of flavored sparkling water and alcohol. The term “hard seltzer”, however, translates awkwardly to the Finnish language.

Nilla, which is one of the traditional Sami names for a boy, says he Graduated with Distinction (top 10%) and worked as a Senior Analyst with responsibilities covering industrials, commodities, consumer goods and services, and fintech spaces in $35bn bottom-up equities fund.

But the world of money was not so fulfilling after some time. Roots and business of one's own were calling his name back home to Lapland, Finland. Now with his business partners, they are taking over the hard seltzer scene in Finland (for starters) with Northern/Sámi attitude and international competence. Less everything from sugar and additives to calories, but more good vibes, with a mix of flavored sparkling water and alcohol. Nålla is naturally low on calories, vegan, gluten-free, and additive-free. Nålla headquarters is in Inari, standing proudly in Northern Lapland over 250km (150 mi) north of the Arctic Circle. Our team spans from Utsjoki to London, and we make up a unique blend of international expertise and no-nonsense Northern spirit.

Kippis!
( Cheers! in Finnish)

How does intuition help us in life? In this episode we are diving deep into the inner world and wisdom of ourselves that we all have within us. Our guest is Meedio and lightworker Minna Kokki, from Finland, who says that “Often we people want things but seldom we know what we really need. Hence it’s good to trust that light workers bring to that moment exactly what you need in that particular moment of your life. “

“In my work I help you to find the right kind of path in your spiritual life journey. I organize meetings where it all goes according to light workers guidance and following intuition. Those meetings always go the way of what is best for your highest self.” says Minna Kokki, meedio and energy healer. Lear and see more (in finnish) at Minna’s webpage www.kaunishetkesi.com

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“Usein me ihmiset haluamme asioita, mutta harvoin tiedämme mitä oikeasti tarvitsemme. Siksi on hyvä luottaa siihen, että valon auttajat tuovat siihen hetkeen juuri sen mitä tarvitset siinä vaiheessa elämääsi.” Kertoo meedio, Minna Kokki. Mitä sisäinen maailmamme kertoo ja viestii meille? Miten me voimme kuunnella sitä herkemmin ja tarkemmin? Onko elämä intuition avulla helpompaa?

Työssäni autan sinua löytämään oikean suunnan henkisellä polullasi. Järjestän istuntoja, joissa istunto etenee valon auttajien ja oman intuitioni johdattelemana. Istunnot etenevät aina sen mukaan, mikä on korkeimman parhaasi hyväksi. Lisäinfoa www.kaunishetkesi.com

At the Female Founders Table in Finland - By Anna Pyykkö (Finland)

Finland’s inspiring female founders community is run by Anna Pyykkö. Female Founders Finland (Suomi) wants to encourage female founders and those aspiring to become an entrepreneur to be brave and think big. They are offering a community that supports one another and collaborates. Networking and sparing are one of the key elements for any entrepreneur and especially for women to strive forward.

Anna Pyykkö is a generalist (and feminist) with over 15 years of experience in various businesses, positions, and companies. Anna has been planning and executing marketing strategies with the biggest advertiser companies in Finland, organized and led numerous event projects for various companies of all sizes, run a Nordic marketing team in one of the Big Four - the world's largest - consulting companies and started up a community for female entrepreneurs in Finland (at that time, without being an entrepreneur herself).

Anna, currently a mom-entrepreneur, is passionate about growing the community, helping female founders to succeed, spreading a positive attitude, and breaking the glass ceilings that still exist. Female Founders Suomi has more than 2,000 followers on different channels and running membership programs. See more (in Finnish) at https://www.femalefounderssuomi.fi

Special Edition: Live at Superwood Festival 2022

When your studying and learning is based on playfulness, fun and using imagination and experimental doing you get beyond your boundaries. It doesn't matter whether you are a toddler, university student or global leader or a new entrepreneur. This episode is giving you a new way to look at things and learn your way up and forward. That is where innovation meets science and learning, eventually taking your motivation and studying to a totally new level.

Kide Science is a Finnish EdTech company focusing on story-based lesson plans and professional development for teachers of 3-8-year-olds. Their ways of getting kids excited about learning new things and learning-by-doing methods also teach adults a lot. We all should pay attention to playful learning, utilizing more of our imagination, and having fun! Sari Hurme-Mehtälä, CEO and Co-Founder of Kide Science shares part of their company story and lessons learned as a female entrepreneur.

We are talking about how EdTech changes the world and what kind of benefits Kide Science Ltd's methods are giving to teachers, leaders, and children in any ability level. As a bonus, it encourages and builds up one's self-confidence. What we learn here is science-based and benefits the Finnish world-renowned education system that is going global in a new playful way.

Remote leadership and hybrid models of doing one's work and steering a business are big part of today’s work life in every industry. That all asks for leaders and team members with new skill sets and openmind.

The way we act, behave and set our desires and needs are different from some years ago. When we talk about hybrid work, we need various solutions, ways and habits to succeed as well as to pay attention to different things than we were used to.

How can we make needed and desired changes possible and adapt into today's working culture where technology, time zones, different cultures and people are suddenly in front of all of us? How can we stay effective, motivated and maintain our focus on the right things?

The challenges we face, the solutions we are able to create and implement into daily life and the habits we are willing to change to succeed will form a successful team thriving the business forward and a company to stay in business. But how is it done? What ways do we need to change our working culture? And does it require everyone's attention and action?