33 min
Chubbies CFO Shares How Their Return Process Increases LTV by 100% The Exchange
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- Marketing
A customer who has returned has a 100% higher LTV than one who hasn't? Dave Wardell joins The Exchange to talk about how to financially evaluate the impact of your returns process. Spoiler ... he views the returns process as a profit center, not a cost center.
A customer who has returned has a 100% higher LTV than one who hasn't? Dave Wardell joins The Exchange to talk about how to financially evaluate the impact of your returns process. Spoiler ... he views the returns process as a profit center, not a cost center.
33 min