Chunks Chats: About Building a Creative Business Tiffany Ju

Tiffany (Owner), Lupe (Brand Director), and Tasha (Social Media Manager) chat about how our marketing has evolved over the years. Tiffany started her business as a solopreneur, using solely organic social media marketing. As the business and team grew, Chunks has evolved and experimented with all the marketing options while staying true to what keeps Chunks magical.

...you do some soul searching and try to figure out what those lemons are telling you, lol. In 2023, Tiffany went through a separation, a house fire, 2 moves, team shake ups and CANCER.

Tiffany looks back on the year, from where she was at the beginning vs. the end. She reflects on things that have changed, things that have stayed the same and things she’s had to let go of. Tiffany reflect on her health crisis and how it’s affected her personally and in the business. And finally, Tiffany share the biggest lessons she’s learned from all of it.

After years of being a maker and designer, Tiffany Ju built a creative accessories brand, Chunks, out of her basement in 2019 and grew it into a 7 figure business. Tiffany shares her unique experiences through her creative entrepreneurship journey.



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Kristen Pumphrey started making candles out of her apartment over a decade ago and has since grown that business into a self funded, multi-million dollar success by constantly evolving and embracing change. Tiffany reached out to Kristen a couple years ago for mentorship and advice and the two have since formed a genuine friendship. We catch up for the first time in 6 months and chat about managing difficult personal life events and our businesses during tough times.



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Tiffany, Alistair and Michael celebrate their new puzzle collaboration called "Love is in the Hair" by chatting about how the puzzle came to be and why we we call ourselves long distance BFF's. Tiffany also gets the scoop on how Alistair and Michael manage their partnership, their inspiration for creating LePuzz and how all the puzzle pieces came together. Pun intended.

As the Chunks Brand Director, Lupe Wright directs and produces all Creative and manages the marketing. She chats with Tiffany about her role at Chunks and how its evolved over the 2 years she's been with the team. (She actually started as a Shipping Specialist!) Tiffany and Lupe chat about what Lupe was doing pre-Chunks, the day-to-day nitty gritty, and how she likes her eggs (and other fun facts!)



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Tiffany and Shannon chat about their design process, creative inspo and what’s coming up in the future. Shannon also talks about her path at Chunks, starting out as a Shipping Specialist in 2021 to now as a Product Designer. Hear about Shannon’s biggest lessons and obstacles as her role has evolved.