8 min

Club Playbook: How Gong's Top Rep Makes A Cold Call (ft. Jc Pollard‪)‬ 30 Minutes to President's Club | No-Nonsense Sales

    • Careers

FOUR ACTIONABLE TAKEAWAYS:

Pre-research your subject for a more personalized cold call that makes the interaction intentional and human. It tells them you’ve taken the time to get to know them.

Use a permission-based opener to make your prospect feel like they are choosing to speak with you.

Deliver your opener with conviction, and bring energy and enthusiasm. Build this as you pre-research because if you believe it, they’ll be more likely to believe it.

Execute a 3YU, aka 3 reasons that you are calling that are personal to them, and opens the door for WHY they would want to use your product.


PATH TO PRESIDENT’S CLUB:

Sr. Mid Market Account Executive @ Gong

Senior Account Executive @ Tropic

Mid-Market Account Executive @ Gong

Senior Account Executive @ Gong


RESOURCES DISCUSSED

Join our weekly newsletter

Things you can steal

FOUR ACTIONABLE TAKEAWAYS:

Pre-research your subject for a more personalized cold call that makes the interaction intentional and human. It tells them you’ve taken the time to get to know them.

Use a permission-based opener to make your prospect feel like they are choosing to speak with you.

Deliver your opener with conviction, and bring energy and enthusiasm. Build this as you pre-research because if you believe it, they’ll be more likely to believe it.

Execute a 3YU, aka 3 reasons that you are calling that are personal to them, and opens the door for WHY they would want to use your product.


PATH TO PRESIDENT’S CLUB:

Sr. Mid Market Account Executive @ Gong

Senior Account Executive @ Tropic

Mid-Market Account Executive @ Gong

Senior Account Executive @ Gong


RESOURCES DISCUSSED

Join our weekly newsletter

Things you can steal

8 min