Welcome to "Connect & Convert: The Sales Accelerator Podcast," where your host Dennis Collins, alongside co-host Leah Bumphrey, delivers unparalleled insights into the art of accelerating small business sales. Dennis, with over 150 years of experience in business enhancement, focuses on the profound impact of nurturing and developing people within the organization. His expertise lies in transforming average teams into exceptional ones through leadership training, effective communication, and the courage to tackle tough questions head-on.
Leah complements Dennis's strategic approach with her vibrant energy and innovative strategies for business growth. Specializing in sectors that resonate with family and health, Leah excels in guiding businesses to explore new heights, emphasizing the importance of an open mindset and a clear vision for the future.
Together, Dennis and Leah offer a synergistic blend of wisdom, humor, and actionable strategies. "Connect & Convert" is not just a podcast; it's a catalyst for small businesses determined to achieve sales success and operational excellence. Tune in to leverage Dennis's deep insights and Leah's creative solutions to transform your business landscape.
Leah, with her infectious enthusiasm and deep understanding of business dynamics, excels in guiding entrepreneurs and managers to their next level of success. Her expertise shines in areas crucial for small businesses—health, family-life, and service industries—where she leverages her knack for identifying the right steps and connections to propel businesses forward. Leah’s approach is all about embracing change, setting clear goals, and enjoying the journey with a sprinkle of humor along the way.
Dennis, with over a century and a half of experience in enhancing business performance through people development, complements Leah’s vibrant energy with his deep-rooted wisdom. He is a master at unlocking the potential of sales teams and leadership through targeted training and coaching. Dennis's methods revolve around asking the right, often tough, questions that many shy away from, providing the catalyst for transformation from average to exceptional. His tailored courses in leadership, sales management, and effective communication form the backbone of any business's journey to excellence.
Together, Leah and Dennis are a powerhouse, offering listeners of "Connect & Convert" a unique perspective on achieving sales success. Their combined expertise covers the full spectrum of business growth strategies, from refining your approach to customer engagement and employee development to harnessing the true power of your business’s assets. The podcast serves as a beacon for small businesses seeking practical advice, inspiration, and actionable strategies to accelerate their sales and scale their operations.
Join Leah and Dennis on "Connect & Convert: The Sales Accelerator Podcast," where small businesses find big ideas for sales success. Whether you’re looking to refine your sales approach, build a stronger team, or simply get inspired by a fresh perspective, this podcast is your go-to resource for strategies that not only connect but also convert.
Before the Sale: Guest Craig Arthur on Profitable Relationships - Part 1
Get ready to learn the secrets behind building loyal, profitable customer relationships. In this insightful interview, Craig Arthur draws on decades of marketing experience to break down the difference between transactional and relational customers. Discover tactics for transitioning your more fickle transactional customer base into reliable, high-value relational buyers who will stick with you for the long haul. You’ll also learn why clearly defining your business’s guiding values and purpose is crucial for appealing to relational customers on a deeper level. Craig shares real life stories and examples that bring these concepts to life in an engaging way. Whether you’re looking to find your business’s North Star or hoping to form stronger connections with your existing customers, this episode will give you eye-opening ideas to transform your approach to customer relationships from superficial to loyal for life. Tune in now to begin building the foundation for highly profitable, mutually trustworthy and committed bonds with your customers.
Curiosity: The Salesperson's Secret Weapon
Experienced sales trainers Dennis Collins and Leah Bumphry discuss the power of curiosity in sales conversations. They explain why curiosity leads to better questions, more engagement from prospects, and ultimately more closed deals. Through an example sales dialogue, they demonstrate curiosity in action and provide real-world advice for implementing curiosity-based questioning.
The Right Way to Build Rapport
Every salesperson knows that connecting with customers is essential. But taking rapport too far by forcing unwanted bonding can hurt your credibility and cost you sales. Host Dennis Collins and co-host Leah Bumphrey offer insider tips for small business owners, helping them walk the delicate line between developing authentic connections and coming across as fake or overly aggressive, resulting in awkward interactions that undermine trust and turn off customers. Learn how active listening and strategy-based rapport can accelerate sales success.
Speaking with Confidence and Influence
Dennis Collins and Leah Bumphrey discuss scientific research on how to speak persuasively and with confidence. They provide practical tips on word choice, admitting mistakes, using emotions and stories effectively, eliminating verbal fillers, and more to help listeners improve their communication skills.
Improving Small Business Sales in the New Year
Dennis Collins and Leah Bumphrey kick off the new year by sharing practical strategies for small business owners to improve sales and achieve success in 2024. Topics include the importance of asking questions, listening, and accountability; making agreements instead of having unclear expectations; consistency; and pushing outside one's comfort zone.
Insider Tips: Turning Around Troubled Company Culture
Business leadership and culture expert Paul Boomer joins Dennis Collins and Leah Bumphry to discuss how to recognize and transform dysfunctional workplace culture into a high-performing environment.