25 min

Convenance, Chinese restaurants, and the danger of choice Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

    • Marketing

In this episode, we discuss the power of menu design in influencing consumer choices, highlighting the importance of avoiding choice paralysis, using tactics like emphasizing popularity, and leveraging price relativity to boost sales.

In this episode, we discuss the power of menu design in influencing consumer choices, highlighting the importance of avoiding choice paralysis, using tactics like emphasizing popularity, and leveraging price relativity to boost sales.

25 min