52 min
Copy & Content with Jon Cook - 007 // Meghann Conter, The Mistress of Marketing Copy & Content with Jon Cook: For Speakers, Coaches, and Experts Who Actually Give an 'Ish'...
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- Business
When it comes to marketing, content is king and Meghann Conter is its mistress. She is a marketing and branding expert who specializes in helping companies led by female industry leaders make their services indispensable in the eyes of their ideal clients. Meghann leverages her 15 years of expertise to help women-led organizations leap over their revenue targets.
Meghann is also the founder of The Dames, a national community celebrating high-level leaders in corporations and nonprofits. She shares her unique approach to ‘catapulting’ her clients to greater recognition as thought leaders in their industry.
Do you like what you heard on Copy & Content? Subscribe, share, and review the Copy & Content Podcast on Apple Podcasts, Google Podcasts, Spotify, Stitcher, or wherever you found this episode.
Takeaways
+ You are enough.
+ Your packaged offer(s) must be ‘right-sized’ to what your audience expects and include a process for meeting your audience’s expectations.
+ If you’re struggling with any area of life that’s a dependency, your future will be brighter, stronger, and more fulfilling when you embrace loving yourself first.
+ Survey your past ideals clients and then use their answers to better position your content to connect with their interests and everyday content consumption patterns.
Resource List
+ The Grit & Grace Podcast
+ Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz
+ The Untethered Soul: The Journey Beyond Yourself by Michael A. Singer
+ Traction: Get a Grip on Your Business by Gino Wickman
+ Making Money Is Killing Your Business by Chuck Blakeman
+ The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber
+ Did you love Meghann’s interview? Start a conversation with Meghann by visiting www.meghannconter.com or thedames.co.
Episode Production Credits
+ Audio Engineering: Andrew Wester, AW Audio Engineering (awaudioengineering.com)
+ Intro and Outro Voiceover Talent: Kelli Myers
+ Background Music: Inspiring Happiness by Premium TraX
When it comes to marketing, content is king and Meghann Conter is its mistress. She is a marketing and branding expert who specializes in helping companies led by female industry leaders make their services indispensable in the eyes of their ideal clients. Meghann leverages her 15 years of expertise to help women-led organizations leap over their revenue targets.
Meghann is also the founder of The Dames, a national community celebrating high-level leaders in corporations and nonprofits. She shares her unique approach to ‘catapulting’ her clients to greater recognition as thought leaders in their industry.
Do you like what you heard on Copy & Content? Subscribe, share, and review the Copy & Content Podcast on Apple Podcasts, Google Podcasts, Spotify, Stitcher, or wherever you found this episode.
Takeaways
+ You are enough.
+ Your packaged offer(s) must be ‘right-sized’ to what your audience expects and include a process for meeting your audience’s expectations.
+ If you’re struggling with any area of life that’s a dependency, your future will be brighter, stronger, and more fulfilling when you embrace loving yourself first.
+ Survey your past ideals clients and then use their answers to better position your content to connect with their interests and everyday content consumption patterns.
Resource List
+ The Grit & Grace Podcast
+ Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz
+ The Untethered Soul: The Journey Beyond Yourself by Michael A. Singer
+ Traction: Get a Grip on Your Business by Gino Wickman
+ Making Money Is Killing Your Business by Chuck Blakeman
+ The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber
+ Did you love Meghann’s interview? Start a conversation with Meghann by visiting www.meghannconter.com or thedames.co.
Episode Production Credits
+ Audio Engineering: Andrew Wester, AW Audio Engineering (awaudioengineering.com)
+ Intro and Outro Voiceover Talent: Kelli Myers
+ Background Music: Inspiring Happiness by Premium TraX
52 min