Visibility Era Bridget Sicsko and Lydia Bagarozza

If you're not on Qwoted you should be! We are genuinely obsessed with this platform. It's a networking site connecting media professionals with publicist & brands. Think of it as the LinkedIn of the media worlds. Today, we sit down with the Customer Success Manager, Shelby Bridges and Media Success Manager Vannyda Thach on how to best optimize your profile so the media comes to you, and then how to best communicate with the media so you actually get featured! This is a must listen. D...

In this episode we are joined by the Co-Founders of Oak Theory, Hannah Ryu and Veronica Shelton. Oak Theory is a women-of-color owned design studio specializing in UX/UI, web and application design. Their resumés have names on them like Disney, HBO, Salesforce, Estée Lauder, Oprah, Unilever, Sephora, Subaru, and MAC cosmetics, where Oak Theory now works with startups and industry giants like Google and the University of California!When we heard about these two incredible women, we knew that w...

Media features are an AMAZING way to develop a personal brand. They create credibility & trust, allow new audience members to find you, and can even get you verified on IG (press is one of the questions in the verification intake form).SO I’m spilling the tea on why press is important for personal brands, and how to actually start your press journey TODAY, with PR experts Lydia Bagarozza and Bridget Aileen Sicsko.Visibility on Purpose is cofounded by multi-passionate entrepreneurs, Lydia ...

Thinking about running Facebook Ads any time soon? Here's a great starting place. We know it can feel super overwhelming when thinking about ads, budget, ad creative and ROI (return on investment), so this episode is for YOU!Here's some of what we chatted about: The Best Creative & Copy for high-Performing Ads AI and the role in advertising—we couldn't agree more! Who is ready for ads—budget, organic reach, email list, etc! How networking has landed her big brands The importance of your ...

Did you know that marketing for small businesses is very different from marketing for big companies and corporations? In this episode, we chatted with the Co-Founder of Attention Trading, Max Lowy, about ins and outs of marketing for small businesses.Attention Trading is a full service digital marketing agency that creates custom solutions to reflect brand’s unique personality. They transform ordinary into extraordinary, ensuring their clients shine when it comes to all things marketing.What ...

Spring Pitch Party PR and Media Training Program SaleBlair Sharp is such a wealth of knowledge in the writing space.In this episode, we chatted about... How to secure your own bylines as a freelance writer How to write personal essays on big publications (Business Insider, HuffPost, etc) The importance of personal touches when pitching (hint, hint—read their articles and let them know!) AI and the impact on the PR IndustryBlair Sharp is a freelance writer who lives in Minnesota with her hus...