CRM, much more than a system The Red Review with Jeremy Brim
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- Business
In this episode Jeremy is joined by Kirsty Collin, Global Head of CRM at Gleeds, to talk all things customer voice. We work through what customer relationship management is (and isn't), what utopia looks like, where most firms find themselves in it and where to start to make improvements.
In this episode Jeremy is joined by Kirsty Collin, Global Head of CRM at Gleeds, to talk all things customer voice. We work through what customer relationship management is (and isn't), what utopia looks like, where most firms find themselves in it and where to start to make improvements.
46 min