11 episodes

Remember the days not long ago when every article, podcast, or LinkedIn post was from some tech bro who told you that you needed to be the next Steve Jobs or Elon Musk? That ends right here, right now. This is the no-bullshit podcast that marketing professionals go to to learn from other marketing professionals. Hosted by Abdul Rastagar, this podcast consists of short episodes where we cut the bullshit and get straight to the point. Education about all things marketing, by some of the best marketing pros around.

If you're enjoying the show, I invite you to connect with me on LinkedIn.

Cut the B******t: the no-BS marketing podcast with Abdul Rastagar Abdul Rastagar

    • Business

Remember the days not long ago when every article, podcast, or LinkedIn post was from some tech bro who told you that you needed to be the next Steve Jobs or Elon Musk? That ends right here, right now. This is the no-bullshit podcast that marketing professionals go to to learn from other marketing professionals. Hosted by Abdul Rastagar, this podcast consists of short episodes where we cut the bullshit and get straight to the point. Education about all things marketing, by some of the best marketing pros around.

If you're enjoying the show, I invite you to connect with me on LinkedIn.

    #11 - Scaling Product Marketing for Growth (Becky Trevino, EVP at Snow Software)

    #11 - Scaling Product Marketing for Growth (Becky Trevino, EVP at Snow Software)

    Becky Trevino, EVP of Products at Snow Software is back on Cut the Bullshit to share her strategies for growing your product marketing team to be most effective. Check out her insights in this highly enlightening convo. And of course, see how her Ted Lasso / Lego collection has grown since.


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    • 9 min
    #10 - Marketing to the C-Suite with Kexin Chen (VP of Marketing at Salesforce)

    #10 - Marketing to the C-Suite with Kexin Chen (VP of Marketing at Salesforce)

    Successfully marketing to the C-Suite requires a unique approach, and Kexin Chen, VP of Marketing at Salesforce, is on this Friday's edition of Cut the Bullshit to share her strategies. Check out this conversation with one of the undisputed leaders in effective executive marketing! 


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    • 12 min
    #9 - Six Principles of Effective Web UX with Ross Burger (Digital Marketing Leader)

    #9 - Six Principles of Effective Web UX with Ross Burger (Digital Marketing Leader)

    Ross Burger is a digital and web leader and has taught me more about effective web strategies than anyone else. He joins the podcast today to talk about his 6 principles of effective web UX. This is an episode not to miss.


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    • 18 min
    #8 - Principles-based Product Marketing with Doug Weatherhead (VP Marketing at Lokavant)

    #8 - Principles-based Product Marketing with Doug Weatherhead (VP Marketing at Lokavant)

    After a 2-week break, the Cut the Bullshit marketing podcast is back! Excited to feature Doug Weatherhead, VP of Marketing at Lokavant, discussing principles-based Product Marketing. Check out the great convo on why Marketing is like a fitness bootcamp, why PMM should be your first Marketing hire (and when it shouldn't), and how to keep the perfect from becoming the enemy of the good.


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    • 14 min
    #7 - Modern Competitive Intelligence with Pat Wall (Sr. Director at Imperva)

    #7 - Modern Competitive Intelligence with Pat Wall (Sr. Director at Imperva)

    Customers are evolving, and so is the science of competitive intelligence. So who better to have on today's Cut the B******t podcast than Patrick Wall, Head of CI at Imperva. Check out his amazing insights on how to modernize your CI strategy!


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    • 11 min
    #6 - Industry Surveys and GTM Strategy with Kevin McNulty (Sr. Director of Product Marketing at Talkdesk)

    #6 - Industry Surveys and GTM Strategy with Kevin McNulty (Sr. Director of Product Marketing at Talkdesk)

    Kevin McNulty, Sr. Director of Product Marketing, discusses his unique strategy for leveraging customer surveys to build a GTM motion. Check out the insights, novel methodology and some of the potential pitfalls to avoid.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/ysabdul76/message

    • 16 min

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