27 min

Daniel McCarthy, Emory University Spark Plug

    • Technology

Daniel McCarthy is an Assistant Professor of Marketing at Emory University's Goizueta School of Business. He specializes in several areas of research that are pertinent to retail. Dan specializes in analyzing consumer behavior and predicting future shopping behavior. Dan’s research has been featured in several major media outlets including Harvard Business Review, Wall Street Journal, the Economist, and CNBC. 
Thanks for listening to Spark Plug -- find all our episodes at Sparkplug.audio

Spark Plug is brought to you by SnowShoe.io, the leading provider of SparkLoyalty -- the leading retail loyalty and customer engagement system. 3 million happy shoppers around the world use Spark systems today.

Daniel McCarthy is an Assistant Professor of Marketing at Emory University's Goizueta School of Business. He specializes in several areas of research that are pertinent to retail. Dan specializes in analyzing consumer behavior and predicting future shopping behavior. Dan’s research has been featured in several major media outlets including Harvard Business Review, Wall Street Journal, the Economist, and CNBC. 
Thanks for listening to Spark Plug -- find all our episodes at Sparkplug.audio

Spark Plug is brought to you by SnowShoe.io, the leading provider of SparkLoyalty -- the leading retail loyalty and customer engagement system. 3 million happy shoppers around the world use Spark systems today.

27 min

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