Definitely, Maybe Agile

Peter Maddison and Dave Sharrock

Adopting new ways of working like Agile and DevOps often falters further up the organization. Even in smaller organizations, it can be hard to get right. In this podcast, we are discussing the art and science of definitely, maybe achieving business agility in your organization.

  1. 1d ago

    AI Is Speeding Up Delivery. Are You Building the Right Thing?

    AI is making it faster and cheaper to ship features. That doesn't mean you should ship more of them at once. Peter and Dave dig into a pattern they're both starting to see: organizations using AI-assisted development as a reason to bring back big upfront planning and large project releases. The logic makes a certain kind of sense. If AI can build faster, why not design bigger? But that reasoning skips the part that actually mattered when teams moved to product delivery in the first place: validating that you're building what customers actually need. The conversation covers why large releases make it harder to learn what's working, why feature parity with competitors is a trap, and what "North Star context" actually means when you're coordinating AI agents. The core argument: the planning layer is back in vogue for good reason, but the delivery layer still needs to be small and iterative. Cheaper to build doesn't reduce business risk. It just makes it easier to build the wrong thing faster. This week's takeaways: AI augmentation speeds up building and releasing features, but it doesn't replace the need to validate whether those features are what customers actually want.A big picture plan is useful as context for AI agents and delivery teams, but over-specifying every step upfront wastes time on details that will change anyway.The goal isn't projects vs. product delivery. It's combining a clear long-term direction with small, measurable, iterative delivery tied to real outcome metrics.Listen to the full episode at definitelymaybeagile.com  Subscribe so you never miss an episode.  Have a question or topic you'd like us to cover? Reach out at feedback@definitelymaybeagile.com

    18 min
  2. Jun 18

    Data, AI, and Knowing When to Let Go - with Tommy Cotter

    Tommy Cotter is Director of Data Products at Benzinga, a financial media company building the data infrastructure that sits behind trading platforms and investment apps used by millions of people daily. He's been navigating the shift to AI-assisted workflows in a space where speed and accuracy aren't just nice to have - getting it wrong has real consequences. In this episode, Peter and Dave talk with Tommy about what it actually looks like to build data products responsibly in a fast-moving AI environment. They get into where humans still need to be in the loop, how compliance has become a competitive signal, and why being nimble matters more than picking the perfect architecture from day one. Three things to take away from this conversation: Self-agency is real now. If you have a strong conviction about a product or problem, the barrier to building something has never been lower. That's a genuine shift from even five years ago.Security and compliance are no longer just internal concerns. In a world where AI startups spin up overnight, having invested in SOC2 or GDPR signals to customers that you're a legitimate, trustworthy operation. It's a market differentiator.Humans still belong in the system. Not everywhere, but in the right places. For low-risk, deterministic processes, let AI run. For anything client-facing or accuracy-critical, keep a human in the loop. Knowing the difference is the skill.If this conversation sparked something for you, send us your thoughts at feedback@definitelymaybeagile.com. And if you haven't already, hit subscribe so you don't miss the next one.

    26 min
  3. Jun 11

    AI Adoption Starts With How People Think, Not Which Tools They Pick - with Royce Sin

    Royce Sin spent a decade at HSBC automating things nobody asked him to automate. He didn't ask for permission. He just did it, showed people the results, and let the time savings speak for itself. That instinct, to question why things are done a certain way and then actually do something about it, is what eventually led him into the AI space. In this episode, Peter and Dave sit down with Royce Sin to talk about what it actually takes for AI to stick inside an organization. Spoiler: it's not about the tools. We get into the tension between flexibility and reliability, why most people are being set up to fail with AI, and what it means to think like a manager when you're not one. Royce also shares his MIND framework, a practical way to think about AI adoption that he developed through hands-on work across enterprise and startup environments. There's also a good conversation about the trades, no-UI as an ideal, and why the most dangerous move in transformation is knocking down fences you don't fully understand. This week's takeaways: Think of AI as a new type of employee. Set it up for success the same way you'd set up your staff. Design roles and processes to match what it's actually good at.Not every rule is a hard rule. Before treating a constraint as a blocker, understand what's behind it. Some fences are load-bearing. Some aren't. Know the difference before you act.Don't just bring in AI. Know what outcome you're after. If you can't tell whether it's working, you don't have a tool problem, you have a clarity problem.Have a thought on any of this? Reach us at feedback@definitelymaybeagile.com

    34 min
  4. May 28

    AI in the room, helping non-technical teams actually use it

    Conference season is back, and so are the real conversations. In this episode, Peter Maddison and Dave Sharrock catch up after a busy stretch of travel and dig into something Dave has been road-testing at conferences: why most people given access to AI tools freeze up, and what actually helps them move past that. Dave ran a workshop at the Global Scrum Gathering in Vancouver for non-technical roles - product managers, Scrum Masters, agile coaches - people who've been told "use AI" but have no clear picture of where to start. What he found is that the problem isn't motivation or technical ability. It's the lack of scaffolding. Give people the right structure and the right room to experiment, and things shift pretty quickly. The conversation then moves into multi-agent systems - how Dave's team built a group of agents that continuously refresh the workshop itself based on current thinking. Peter adds his own take on testing these systems with personas and automated quality evaluation. It gets a bit technical, but in the best way. This is a good episode if you're thinking about how to help your organization actually use AI, not just adopt it on paper. Key Takeaways: Context beats generic. Prompts work when they're specific to your role and your actual problems. A product manager needs product management context, not a one-size-fits-all example.Think in teams, not steps. Multi-agent systems work best when you treat them like a team reviewing an artifact, each agent checking for something different, rather than a linear build process.Don't assume everyone gets it. The gap between people who use AI daily and people who tried it once and gave up is wider than most of us realize. Getting both groups in the same room is where the real learning happens, for everyone.Have a question or something to add? Reach out at feedback@definitelymaybeagile.com or find us at definitelymaybeagile.com. And if you're finding the show useful, subscribing and leaving a review goes a long way.

    17 min

About

Adopting new ways of working like Agile and DevOps often falters further up the organization. Even in smaller organizations, it can be hard to get right. In this podcast, we are discussing the art and science of definitely, maybe achieving business agility in your organization.