56 min
Designing Your Digital Strategy, Part 2 Cool Radio Stories
-
- Marketing
In this episode, Cool Radio Stories provides you the second part of designing a digital strategy for your radio station. (PART ONE HERE)
In this conversation with John Wanzung, President and CEO of RadioMax a leader in Mobile App production for Radio stations, we cover mobile Apps and the essence of tying all three parts of your digital strategy (Websites, Social Media and Mobile) together for an effective digital presence that engages your listeners and adds value to your advertising clients.
We begin today’s podcast with a look at the state of mobile Apps for radio and how Tune IN may not be the best place for your station to be streaming today. We also delve into the elements of a Mobile App that listeners and users are using and how you can use your station’s app to connect with them in all the places they are using the core strengths of radio-Connecting to the community.
In the end, we tie all of the conversations together to share with you how the three pillars of digital should be used to maximize your station’s presence online and on air.
Show Notes:
Radio Max
https://www.radiomax.co/
In this episode, Cool Radio Stories provides you the second part of designing a digital strategy for your radio station. (PART ONE HERE)
In this conversation with John Wanzung, President and CEO of RadioMax a leader in Mobile App production for Radio stations, we cover mobile Apps and the essence of tying all three parts of your digital strategy (Websites, Social Media and Mobile) together for an effective digital presence that engages your listeners and adds value to your advertising clients.
We begin today’s podcast with a look at the state of mobile Apps for radio and how Tune IN may not be the best place for your station to be streaming today. We also delve into the elements of a Mobile App that listeners and users are using and how you can use your station’s app to connect with them in all the places they are using the core strengths of radio-Connecting to the community.
In the end, we tie all of the conversations together to share with you how the three pillars of digital should be used to maximize your station’s presence online and on air.
Show Notes:
Radio Max
https://www.radiomax.co/
56 min