Digital Marketing for Financial Services In Clear Focus

In Clear Focus: Bigeye discusses the growth of payment technology company Fattmerchant with the company's VP of Marketing, Mason Dorner. Sharing some of the tactics that have made Fattmerchant a poster child for Central Florida's tech community, Mason outlines his team's structure, marketing technology stack, and his personal philosophy for keeping ahead in a highly competitive industry. Mason also reflects on differences between performance and brand campaigns for high-growth companies.