Digital Strategy: The 11 Areas That Impact Marketing and eCommerce Most The Needle Movement Podcast

Digital strategy is a term that’s thrown around a lot, but it’s often misunderstood. In this episode, we dive deep into what digital strategy actually is and walk thru each component and how it impacts performance. Our conversation includes a discussion on: “the wizard of oz effect” on website conversions, how brands stay ahead of the curve and why everyone in digital business needs a good BS detector.In this episode, we spend time on each of the items below and offer tips on how to apply the...