Digital What?‪!‬ UNDP Digital Now

Chris Mercer, aka Mercer, co-founder of marketing company Measurement Marketing dot io, shares his expertise on how to use social media analytics to measure our impact.

Natalie Gouché, a social media coach and trainer, shares her insight into how we at UNDP can use Twitter and develop a strategy to stay sane, social, and productive.

Kelvin Lee, the global director of social media at Refinitiv, one of the largest providers of market data to the institutional financial industry, shares some tips on social media's role in digital marketing.

Alvin Chang, a reporter at The Wall Street Journal, shares his perspective on the best social media practices so we can move through this digital world confidently and avoid missteps.

Jo Lynn Deal, integrated marketing consultant and founder of My Marketing Cafe, a boutique marketing firm, shares her insights on how UNDP can incorporate integrated marketing into our digital communications workflow.

Aleesha Worthington, senior brand director of marketing and e-commerce at Scotch Porter, shares how we at UNDP can ensure our message and work has the visibility we envision by tapping into influencer marketing.