32 min
Dissecting Mail Shark’s New Auto Care Customer Survey (w/ Josh Davis) Ratchet+Wrench Radio
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- Business
Welcome to Ratchet+Wrench Radio, your podcast for strategies and inspiration for auto care success. This week, Josh Davis, chief revenue officer at MailShark, joins host Chris Jones as they take a deep dive into a new auto care industry customer survey Mail Shark conducted called Cracking the Code. We'll talk about: How they gathered the data What they learned about consumers and trust as it pertains to shops Why trust is changing One trust factor shop owners must fix today How DVI factors into consumer trust and perception of repair shops Demographic, economic, and generational factors regarding trust Whether 5-star Google ratings help or hurt shops in the eyes of consumers Habits of high-income customers Marketing tips for shops Get your copy of the survey.
Welcome to Ratchet+Wrench Radio, your podcast for strategies and inspiration for auto care success. This week, Josh Davis, chief revenue officer at MailShark, joins host Chris Jones as they take a deep dive into a new auto care industry customer survey Mail Shark conducted called Cracking the Code. We'll talk about: How they gathered the data What they learned about consumers and trust as it pertains to shops Why trust is changing One trust factor shop owners must fix today How DVI factors into consumer trust and perception of repair shops Demographic, economic, and generational factors regarding trust Whether 5-star Google ratings help or hurt shops in the eyes of consumers Habits of high-income customers Marketing tips for shops Get your copy of the survey.
32 min