112 episodes
Doing Business Like a Woman Podcast Melissa Kellogg Lueck
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- Business
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5.0 • 7 Ratings
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The Doing Business Like a Woman podcast is for women in any stage of building their own business - whether you're just getting started or are a seasoned pro - that wants to make more money and have a greater impact while growing into the full expression of yourself as a female entrepreneur. More women than ever are starting and running businesses and we are creating a whole new way of doing business. I used to think doing business like a woman was a problem and now I know it's a major asset in many ways. It is now possible to step into the full expression of myself as a woman and all that entails as well as make lots of money and impact countless lives. This podcast celebrates, inspires and instructs women of all stages of business and life to start, grow, and scale businesses - and lives - that create greater financial freedom and choices for themselves and their families.
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110. Top 10 Networking Faux Pas and How to Avoid Them
In this episode of the 'Doing Business Like a Woman' podcast, Melissa Kellogg Lueck, a marketing expert and business coach, discusses the importance of effective networking for early-stage business growth and financial freedom. She emphasizes connecting over traditional networking to build trust and relationships. The episode presents the top 10 networking faux pas in a David Letterman-style countdown, highlighting common mistakes such as coming on too strong, walking into a room with the intention of getting clients, and failing to follow up on connections. Melissa also includes two bonus faux pas related to communication and assumptions in networking. She provides insights on the real purpose of networking and strategies for effective engagement, aiming to help women entrepreneurs create impact and achieve success by reinventing the way we network.
00:00 Welcome to Doing Business Like a Woman00:32 A Fabulous Friday and Personal Updates01:16 The Power of Networking for Business Growth03:23 Top 10 Networking Faux Pas: A Countdown32:43 Bonus Networking Tips: Avoid These Mistakes36:09 Recap and Invitation to Join the Community
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Your thoughts and experiences matter to me! Share with me your takeaway from this episode by:
https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast
Comment or DM on Facebook or InstagramFacebook: https://www.facebook.com/m.kellogg.lueck/Instagram: @melissa_m_kellogg
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Stay Connected:
Website: https://www.melissamkellogg.com/
LinkedIn: https://www.linkedin.com/in/melissamkellogg/
Instagram: https://www.instagram.com/melissa_m_kellogg/
Facebook: https://www.facebook.com/BusinessAcademy4Women
Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.
Subscribe to our podcast + download each episode on Apple, Spotify, or Google Podcasts. -
109. Building Community as a Marketing Strategy
In this episode, Melissa Kellogg Lueck, a marketing expert and business coach, delves into the concept of creating community as a powerful marketing strategy for entrepreneurs. She builds on previous discussions about community and networking to explore how entrepreneurs can intentionally foster a community around their business to enhance impact and financial freedom. She stresses that all business owners inherently build communities through their products, services, and communication, highlighting that women entrepreneurs have a unique talent for creating community. She then outlines steps for establishing and nurturing a community with a shared ideology, origin story, rituals, and language, emphasizing the importance of personal connections, listening, and responding to community needs. The episode serves as an insightful guide for entrepreneurs aiming to leverage their innate community-building skills for business growth and marketing success.
00:00 Welcome to Doing Business Like a Woman01:19 Creating Community as a Marketing Strategy11:43 Building a Strong Community: Strategies and Insights20:37 Engaging with Your Community for Growth30:38 Join Our Community: A Special Invitation
Sign-up to receive my Friday Celly Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt
Your thoughts and experiences matter to me! Share with me your takeaway from this episode by:
https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast
Comment or DM on Facebook or InstagramFacebook: https://www.facebook.com/m.kellogg.lueck/Instagram: @melissa_m_kellogg
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Stay Connected:
Website: https://www.melissamkellogg.com/
LinkedIn: https://www.linkedin.com/in/melissamkellogg/
Instagram: https://www.instagram.com/melissa_m_kellogg/
Facebook: https://www.facebook.com/BusinessAcademy4Women
Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.
Subscribe to our podcast + download each episode on Apple, Spotify, or Google Podcasts. -
108. Learn from the Best: The Art of Building Business Relationships with Sandra Yancey
In this episode of the Doing Business Like a Woman' podcast, host Melissa Kellogg Lueck, a marketing expert and business coach, is joined by Sandra Yancey, founder and CEO of eWomenNetwork. They discuss the journey and impact of eWomen Network, a dynamic women's business network that fosters connections among over 500,000 women business owners across North America. Sandra shares her transition from the corporate world to entrepreneurship, highlighting the challenges and breakthroughs that propelled eWomenNetwork to success. The podcast emphasizes the importance of networking, building community, and maintaining a customer-focused approach in business. Listeners are invited to the 2024 Women's Success Summit in Northern Colorado, offering insights into strategies that have shaped eWomenNetwork's success and how these can be applied to any business for transformative growth.
00:00 Welcome to the Podcast: Empowering Women in Business00:32 Introducing Sandra Yancey: A Trailblazer for Women Entrepreneurs03:17 The Birth of eWomen Network: From Idea to Impact10:21 Navigating Challenges: The Journey of Resilience and Adaptation15:14 Mastering Networking: Building Relationships for Business Success23:24 Unlocking the Power of Networking: Beyond Business Cards23:48 The Art of Meaningful Connections: A Woman's Intuitive Edge24:19 Strategic Networking: Finding Value in Fewer, Deeper Relationships25:40 Personal Touch in Networking: The Magic of Remembering and Helping31:07 Building a Thriving Community: Insights and Strategies40:06 The Journey to Success: Reflecting on Growth and Future Plans41:55 A Sneak Peek into the Upcoming Success Summit44:31 Joining Forces for Empowerment: A Call to Action
To learn more, visit Sandra's website or follow her on Instagram. You can also check out her blog.
Registration and Info for the 2024 Women’s Success Summit: bit.ly/2024SummitNoCo
Sign-up to receive my Friday Celly Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt
Your thoughts and experiences matter to me! Share with me your takeaway from this episode by:
https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast
Comment or DM on Facebook or InstagramFacebook: https://www.facebook.com/m.kellogg.lueck/Instagram: @melissa_m_kellogg
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Stay Connected:
Website: https://www.melissamkellogg.com/
LinkedIn: https://www.linkedin.com/in/melissamkellogg/
Instagram: https://www.instagram.com/melissa_m_kellogg/
Facebook: https://www.facebook.com/BusinessAcademy4Women
Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.
Subscribe to our podcast + download each episode on Apple, Spotify, or Google Podcasts. -
107. Effortless Efficiency: Simplify Your Marketing and Save Time Using AI
In this episode of the Doing Business Like a Woman podcast, Melissa Kellogg Lueck, a marketing expert and business coach, explores how AI can revolutionize the way women entrepreneurs approach marketing in their businesses. She emphasizes the importance of utilizing AI to achieve effortless efficiency, enabling greater impact and financial freedom.
Throughout the episode, Melissa shares a step-by-step guide on using AI to create a comprehensive marketing strategy, from understanding the target audience and generating content ideas to repurposing content across multiple platforms. She demonstrates the process live, showing how to interact with AI tools to extract maximum value and tailor content to best fit client profiles. Melissa also offers one-on-one strategy sessions to help entrepreneurs implement these AI-driven marketing workflows in their businesses, aiming to level the playing field in the digital marketing landscape.
00:00 Welcome to the Doing Business Like a Woman Podcast00:30 The Power of AI in Business: A CEO's Perspective01:48 Effortless Efficiency: Simplifying Marketing with AI06:00 A Brief History of AI: From Dartmouth to GPUs09:55 Reframing AI as a Business Magnifier15:19 Overcoming Barriers with AI: A Workshop Discussion18:14 Streamlining Content Creation with AI: A Practical Workflow27:05 Unlocking Business Growth: Strategies Beyond the Basics28:11 Deep Dive into AI: Generating High-Impact Content Ideas28:23 Exploring the Psychology of Your Ideal Client31:10 Crafting a Year's Worth of Engaging Podcast Themes33:37 From Ideas to Implementation: Streamlining Your Content Workflow40:44 Leveraging AI for Content Repurposing and Distribution46:23 Maximizing Your Marketing with AI: A Call to Action
Sign-up to receive my Friday Celly Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt
Your thoughts and experiences matter to me! Share with me your takeaway from this episode by:
https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast
Comment or DM on Facebook or InstagramFacebook: https://www.facebook.com/m.kellogg.lueck/Instagram: @melissa_m_kellogg
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Stay Connected:
Website: https://www.melissamkellogg.com/
LinkedIn: https://www.linkedin.com/in/melissamkellogg/
Instagram: https://www.instagram.com/melissa_m_kellogg/
Facebook: https://www.facebook.com/BusinessAcademy4Women
Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.
Subscribe to our podcast + download each episode on Apple, Spotify, or Google Podcasts. -
106. How to Make Your Success Habitual
This week, we delve into the idea of turning success into a habit.
I kick off the episode by reflecting on a challenge I’ve noticed many of us face – the tendency to overanalyze and overthink. This often results in draining our mental energy and consuming valuable time. My aim in this episode is to offer a solution: transforming success into a habitual part of our lives.
Here’s what I cover:1. Decoding Habits: I explore what habits really mean, using definitions from Merriam-Webster, and relate this concept to our business practices.2. Cultivating Success Habits: I discuss key habits like clear goal setting, continuous learning, and prioritizing health, all crucial for entrepreneurial triumphs.3. My Personal Success Routines: I share the habits that have been instrumental in my journey, including my morning rituals and how dressing up impacts my confidence and productivity.4. Building New Habits: I delve into techniques such as scheduling, stacking habits, and the impactful two-minute rule to help incorporate new habits into your daily life.5. Embracing Resistance: I acknowledge the natural resistance to new habits and emphasize the importance of small victories and persistent effort.
In closing, I encourage you to reflect on and adopt habits that pave the way for success in both business and personal arenas. I invite you to share your thoughts and experiences with me through social media or email – I'm always eager to hear from you!
Tune in, and let’s embark on this journey of making success a daily habit together! 🌟
Sign-up to receive my Friday Celly Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt
Your thoughts and experiences matter to me! Share with me your takeaway from this episode by:
https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast
Comment or DM on Facebook or InstagramFacebook: https://www.facebook.com/m.kellogg.lueck/Instagram: @melissa_m_kellogg
--
Stay Connected:
Website: https://www.melissamkellogg.com/
LinkedIn: https://www.linkedin.com/in/melissamkellogg/
Instagram: https://www.instagram.com/melissa_m_kellogg/
Facebook: https://www.facebook.com/BusinessAcademy4Women
Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.
Subscribe to our podcast + download each episode on Apple, Spotify, or Google Podcasts. -
105. Marketing Tech & Tools That Are Worth Having
In this podcast episode, Melissa Kellogg Lueck, a marketing expert and business coach, highlights the importance of aligning business struggles with the right technological tools for efficiency and financial freedom. She discusses her top four indispensable tools, Asana, Chat GPT, Descript, and StreamYard, which she uses for project management, content creation, content repurposing, and broad live broadcasting, respectively. Melissa emphasizes these tools' role in helping her streamline her work, generate ideas, repurpose content, and reach a wider audience through live video broadcasting, creating greater efficiency, productivity, and reduced decision fatigue in her business.
00:00 Introduction and Welcome00:33 The Overwhelming World of Marketing Technology03:14 The Importance of Choosing the Right Tools04:46 Identifying Your Marketing Struggles06:02 Overcoming Common Marketing Obstacles08:27 How to Use Technology to Address Your Struggles15:37 Exploring the Power of Asana21:04 Leveraging AI with Chat GPT27:41 Maximizing Content Repurposing with Descript33:40 Expanding Your Reach with StreamYard36:23 Conclusion: Choosing the Right Tools for Your Business37:57 Invitation to Join the Community
All the links to the tech covered in this episode:Asana - www.asana.comChatGPT - chat.openai.comDescript - www.descript.comStreamYard - www.streamyard.com
Sign-up to receive my Friday Celly Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt
Your thoughts and experiences matter to me! Share with me your takeaway from this episode by:
https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast
Comment or DM on Facebook or InstagramFacebook: https://www.facebook.com/m.kellogg.lueck/Instagram: @melissa_m_kellogg
--
Stay Connected:
Website: https://www.melissamkellogg.com/
LinkedIn: https://www.linkedin.com/in/melissamkellogg/
Instagram: https://www.instagram.com/melissa_m_kellogg/
Facebook: https://www.facebook.com/BusinessAcademy4Women
Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE.
Subscribe to our podcast + download each episode on Apple, Spotify, or Google Podcasts.
Customer Reviews
GMV
Thank you Melissa for always sharing great content and guests. It’s sure fun to do business like a woman. Kudos!
Marketing expert
What a gift Melissa is! Fantastic content and conversations.
Great marketing podcast for small business owners!
Melissa knows what she’s talking about! She offers excellent, pragmatic advice on how to market your business. She speaks as if she’s talking to a friend. She’s generous with her knowledge and encourages you at any stage of your business. Her ideas are fresh and you’ll want to implement them each week.