36 min
Doritos New Ad Campaign, What Media Buyers Want & Broad Targeting NAIL.social Office Hours
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- Marketing
Fancy seeing you here. Well. If you're NOT familiar with how things run during NAIL.social Office Hours, let me tell ya. We usually start off with a quick little update and this week it so happens to be: Popeye's current position due a tweet. We also talk about how Doritos new ad campaign is all about dropping their logo and using UGC to their full advantage. Hulu came to our Providence office to talk shop--except we didn't really feel the presentation was insightful for media buyers. Jess shares his opinion on what the next big social platform may be and what it will most likely consist of. Experimenting with targeting on Facebook has brought us to the notion that open targeting-or very little targeting-may be the way to go for campaigns involving eCommerce. Our lovely squad on Twitter told us to rant about the rights of BMW owners and Rachyl talks about how it's necessary to take a break from social every once in a while. If you love this podcast, tell a friend or two and tag us in a Tweet @NAILsocial to let us know you're listening! Catch ya on the flip side.
Support the show.
Fancy seeing you here. Well. If you're NOT familiar with how things run during NAIL.social Office Hours, let me tell ya. We usually start off with a quick little update and this week it so happens to be: Popeye's current position due a tweet. We also talk about how Doritos new ad campaign is all about dropping their logo and using UGC to their full advantage. Hulu came to our Providence office to talk shop--except we didn't really feel the presentation was insightful for media buyers. Jess shares his opinion on what the next big social platform may be and what it will most likely consist of. Experimenting with targeting on Facebook has brought us to the notion that open targeting-or very little targeting-may be the way to go for campaigns involving eCommerce. Our lovely squad on Twitter told us to rant about the rights of BMW owners and Rachyl talks about how it's necessary to take a break from social every once in a while. If you love this podcast, tell a friend or two and tag us in a Tweet @NAILsocial to let us know you're listening! Catch ya on the flip side.
Support the show.
36 min