10 episodes
Drive Your Digital Marketing Alyssa Evans
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- Business
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5.0 • 3 Ratings
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Welcome to "Drive Your Digital Marketing," the podcast hosted by Alyssa Evans, a seasoned marketing professional with over 10 years of experience and the founder of Drive Creative Marketing Group. In each episode, we dive into the latest cutting-edge tools and strategies that will not only boost your digital footprint but also supercharge your overall marketing efforts.
Join us as we unravel the mysteries of the ever-evolving digital landscape and bring you insights from industry leaders, entrepreneurs, and seasoned marketers who share their success stories, challenges, and strategies that have worked wonders for them. Whether you're a seasoned marketer looking to stay ahead of the curve or a budding entrepreneur seeking to establish a robust online presence, this podcast is your go-to source for actionable tips and inspiration.
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The Power of Creativity
This episode dives deep into the power of creativity - the driving force behind innovation and problem-solving.
Explore the challenges of balancing creativity with measurable outcomes and how a more open-minded approach can unlock fresh perspectives.
Learn ways to boost your own creativity, how to apply it into your professional life, and finding what works for you! -
The Juggle is Real... Motherhood & Work
This episode is a little different ...
I share my experience as a work-from-home mom, from the initial challenges of navigating a newborn and work to the ongoing struggle for balance.
The episode concludes with the message that there will be messy moments, but to find humor in the chaos and embrace the joy of motherhood and ambition. -
Lessons I've Learned From The Brands I've Managed
Grit and confidence are built in the trenches.
In this episode, I explore the importance of perseverance in the face of obstacles and some of the key lessons I have learned from the different brands I have managed, including:
Having great business ideas doesn't automatically translate to being great at strategy. Sticking with an idea long enough to see if it will fail or succeed. Setting realistic deadlines Being clear about your scope of work Learning to communicate in various ways
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Content Creation... and Micro-Content Magic!
Making enough content to keep up with the demand is TOUGH!
Long-form content is a valuable resource for dedicated audiences but for capturing new audiences and driving conversions, micro-content becomes essential.
This bite-sized information is perfect for a society with short attention spans.
In this episode, Alyssa guides you through the process of using long-form content to create endless micro-content possibilities!
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Amazon KDP: More than just eBooks!
Amazon KDP has a lot more to offer than just eBooks!
In this episode, I talk about Amazon KDP's versatility and how to leverage it for personal projects and business ventures to help you gain more passive income!
Learn the pros and cons of this platform and get some insights on how you can optimize your Amazon KDP experience.
www.drivecreativemarketinggroup.com -
Your Website's Not Working... and other things.
This episode covers a common mistake hindering sales success – neglecting marketing automation.
Many companies, despite setting up a robust online presence, miss out on key conversions due to overlooked marketing strategies.
I share a recent experience with a client who, despite a substantial social media following, lacked a personal brand and a working website severely hampering their conversion potential.
Learn what marketing automations are essential to further your reach and increase your sales pipeline!