EECO Asks Why Podcast Electrical Equipment Company

Do not leave culture to chance because it influences everything!  David Friedman literally wrote the book on how to design company cultures that make an impact and he shares some of the insights he's learned over the years that are sure to help you move forward.  

David leaves no ground uncovered and reviews areas such as:
How culture can drift and what to do to correct itWhat a "culture plan" is and why most organizations miss this Eight step framework for creating a winning cultureThe incredible power of ritualsHow to create fundamentals (behaviors) that you'll actually have buy in withImplementation and putting culture into practiceDavid is an award winning Vistage speaker and has poured his heart into the topic of culture.  It can be what separates the best from the rest and is now more critical than ever when it comes to attracting and keeping talent.  As industry evolves the importance of company culture keeps rising as a key differentiator and conversations like this are sure to set you on a path of success.  So will you design your culture or are you letting the environment around you define it for you?

We highly encourage others to connect with David and the team at CultureWise as they are the industry leaders in helping businesses take control and begin acting with intent to build a culture by design! 
Guest: David J. Friedman - Founder/CEO at CultureWise
David's Resources:
 Website
Culture By Design - Book


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Host: Chris Grainger
Executive Producer: Adam Sheets
Podcast Editor: Andi Thrower

Every journey is unique and what makes Bob Meads so special is the passion in which he unpacks his creation story that led him to the amazing world of augmented reality.  Beginning with his career in the Navy, Bob always had a passion for technology. 

That love for technology presented many opportunities for him to grow his skillset which included items such as computer and PLC programming.  From C++ to Java he never backed down from the challenge of mastering these platforms.  At the heart of what he always loved was software. 

So when the opportunity presented itself to solve problems that industrial manufacturers were facing with a technology like augmented reality Bob leaned in and hasn't looked back.  He's literally on the front lines of many industry 4.0 initiatives and helps people every day accomplish some of their most challenging modernization goals.

Bob's happiness comes from serving others and that resonates loud and clear in his story.  For fun you can find him brewing some of his favorite beers while manning a smoker full of seasoned meat.  Bob is hands down a hero of industry and we know his story will leave you inspired and ready to chase your passions.

We hope you enjoy and remember to keep asking why! 

Guest: Bob Meads - President at iQagent

Augmented Reality Demo

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Host: Chris Grainger
Executive Producer: Adam Sheets
Podcast Editor: Andi Thrower

To create visibility for your business you must be able to position yourself and your company as expert resources.  Through that process you can earn attention, trust and visibility.  But how is that accomplished?  Welcome to the party industrial marketing!  In this idea episode Joe Sullivan from Gorilla 76 breaks down ways that manufacturers can take the lead and be in control of so much of their destiny in the future.

Joe covers many areas including:
Knowing your audienceHow to talk about and overcome "resistance" New ways to conduct market researchMarketing and sales convergence How to engage subject matter experts to build valueKnowledge extraction dayDeliver value without sellingThe true purpose of marketing for manufacturingJoe brought his A game in this conversation and it is chocked full of wisdom and insight that you can act on today.  The bottom line is that if you are trying to reach new levels of growth you need to know how your audience consumes information, how they make buying decisions and then meet them where they are rather than forcing the way you want to sell on them.

We highly encourage others to connect with Joe and the team at Gorilla 76 as they are making a significant impact on industry and their solutions could be the next move that sets you apart in the market.
Guest: Joe Sullivan - Thinker & Founder @ Gorilla 76

Joe's Recourses:
Gorilla 76 Industrial Marketing Learning Center
The Manufacturing Executive Podcast
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Host: Chris Grainger
Executive Producer: Adam Sheets
Podcast Editor: Andi Thrower

"I enjoy what I'm doing" - that sums up the great journey that our hero Ron Thompson shares in this episode.  After serving his country as a marine Ron has made an impact in many industries and what makes him unique is that he's always got a desire to learn new things.  From PLC's, HMI's and even industrial networks Ron is always pushing himself to expand his areas of expertise.

He shares great advice including how critical it is to build a solid foundation of understanding before you go too far.  He finds that hands on learning is the way to go and seeking out mentors who are ahead of you is such a great way to grow your career.  Ron gets technical and even reviews how he labels tags inside his PLC code that others may find extremely helpful.

Ron has traveled the world and shares some great stories about his time in Australia and will have you running for the hills at the site of vegemite!   It was a delight to be able to sit down with this hero of industry and we highly encourage others to find a career path that brings you as much joy and fulfillment as it does for our hero Ron Thompson! 

Guest: Ron Thompson - Control/Interface Developer at Lampe & Malphrus Lumber Co.

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Host: Chris Grainger
Executive Producer: Adam Sheets
Podcast Editor: Andi Thrower

As the industrial world evolves more and more attention is centering around data.  These days the plant floor has access to more data than ever before.  But it's not enough to simply have data - you have to use that to make better business decisions.  Enter the world of industrial analytics!  

In this episode Matt Hussey unpacks ways in which those in the industrial sector are acting to make more informed decisions and ultimately improve their processes.  He covers items such as:
The four basic quadrants of industrial analyticsUse cases that bring theory to applicationHow predictive analytics has migrated from hand held routes to diagnostic systemsDemystifying "Prescriptive" analytics - it's easier than you think!Sifting through the "fluff" to get to the heart of what mattersHeadwinds and ways to avoid themCompany culture and the impact (good/bad) with this methodologyThis was full of insight and tips that you can apply right now in your facility to start taking advantage of the data at your fingertips.  For support and to continue the conversation reach out to the EECO team as we would love to learn about your goals with industrial analytics and can help with resources to support your journey.

Enjoy, lean in and keep asking why! 
Guest: Matt Hussey - Industrial Digital Sales Manager at Eaton

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Host: Chris Grainger
Executive Producer: Adam Sheets
Podcast Editor: Andi Thrower

Entrepreneurship, video and ministry - this hero episode covers it all!  Jeff Long is absolutely crushing it at True Focus Media and he stopped in to share his story and encourage others to pursue their passions.  As a fresh graduate from a Bible College Jeff quickly learned that his calling would be in digital marketing and he has never looked back. 

He is a natural problem solver and shares how stair-stepping an entrepreneurial journey helps you grow as your confidence and abilities do.  He shattered the mold that you cannot purse careers outside of your "degree" field and recognizes that ultimately businesses are looking for people that have passion and that can add value. 

As a life long learner Jeff is intentional about investing in learning new skills as if we are not constantly challenging ourselves we are never moving forward.  We talk about mentors a lot on EECO Asks Why and while Jeff finds value there he leans hard into mastermind groups and speaks to the value they can bring for those wanting to connect with others and to be challenged in their careers. 

He shares about an amazing 360 degree video project of a manufacturing site and how his love of helping manufacturing with marketing drives him everyday!  We talk about life outside of True Focus Media and Jeff shares about his amazing family and things they enjoy to do together.  The lightning round was a blast and we bet you'll never guess what his favorite music is...Christmas!!

 Sit back and be ready for an inspirational story from our hero Jeff Long!   

Guest: Jeff Long - Owner of True Focus Media

True Focus Media:
Website
LinkedIn

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Host: Chris Grainger
Executive Producer: Adam Sheets
Podcast Editor: Andi Thrower