33 min
Embracing Movement Marketing with bestselling author Chip Walker eCommerce MasterPlan
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- Marketing
Chip Walker is a brand, business, and cultural strategist. He’s a co-author of the bestselling book ‘Activate Brand Purpose: How to harness the power of movements to transform your company’.
As head of strategy at StrawberryFrog Chip’s recognised for his expertise in brand creation and brand re-invention – working on brands as diverse as Goldman Sachs, Lexus, Jim Beam, and Heineken!
We're chatting about how you can use your purpose to improve your business and your marketing - get ready for lots of examples, and big ideas.
Get all the links and resources we mention at eCommerceMasterPlan.com
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
Chip Walker is a brand, business, and cultural strategist. He’s a co-author of the bestselling book ‘Activate Brand Purpose: How to harness the power of movements to transform your company’.
As head of strategy at StrawberryFrog Chip’s recognised for his expertise in brand creation and brand re-invention – working on brands as diverse as Goldman Sachs, Lexus, Jim Beam, and Heineken!
We're chatting about how you can use your purpose to improve your business and your marketing - get ready for lots of examples, and big ideas.
Get all the links and resources we mention at eCommerceMasterPlan.com
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
33 min