Consulting Matters

Betsy Jordyn
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Great consultants don’t just deliver transformation—they live it. Consulting Matters with Betsy Jordyn is the podcast for organizational consultants and transformation-driven coaches who build businesses rooted in their expertise and passions, empower leaders, and drive meaningful change. Hosted by Betsy Jordyn—a former Organizational Development consultant at Disney and a seasoned consultant and business owner with decades of experience—this show equips you to master the art, science, and business of transformation for your clients and, most importantly, for yourself. Through insightful solo episodes and compelling conversations with C-suite executives, seasoned consultants, and support partners, Betsy shares proven strategies for building credibility, crafting messaging that resonates, and confidently navigating the complexities of consulting. But Consulting Matters isn’t just about growing your business—it’s about developing you. Discover how to harness your expertise, reignite your passion, and elevate your ability to create lasting impact. Your transformation starts here. Take your consulting journey to the next level.

  1. Influence Clients with C.A.R.E. (Ep151)

    3D AGO

    Influence Clients with C.A.R.E. (Ep151)

    How do you influence others to change, especially when you don’t have positional authority? You don’t. Find out what to do instead on today’s episode of the Consulting Matters podcast. I've been getting into the real systemic issues on the Consulting Matters podcast that make our influence with clients harder than we might think. A couple of weeks ago, I got into the differences between stakeholder and shareholder capitalism. Last week, I had Bob Emiliani on the show to share his research on the differences between progressive and classical management. If you missed them and are curious about the real issues that stand in the way of the people-centered work environments and societal systems we long for, check them out here. My goal wasn't to bum anyone out but to give a reality check of the limits of our influence and how to care, just not too much. But today, I want to end this mini-podcast series with some guidance on how to find the wins we can, because even if we can’t change everything... we can create influence with C.A.R.E. My C.A.R.E. framework summarizes my approach to persuasion, which is: Influence is persuading people to make decisions and choices that serve their best interests and the best interests of others. It’s not about convincing others to want what I want or trying to create buy-in for a change that comes down from on-high and could serve the company in the short-term, but harm it and others in the long-term. In this episode you'll hear: How to connect with the clients you want to influence as people first How to ask great questions that get beyond surface-level information to make clients feel seen and understood How to reframe perspective by organizing disparate thoughts and ideas into logical categories, providing clarity of thought and action How to encourage right actions that align with what is your client wants, what is in the best interest of themselves and the realm they are responsible for AND give them the that they have what it takes to succeed Influence is a powerful skill that can be used for good or bad, depending on who you’re trying to convince and why, and whose interest it serves. But in the hands of a purpose-driven consultant or coach, without positional authority, this is where and how we get our wins. Tune in to learn how to influence with C.A.R.E. Chapters 00:00 Influencing Change Without Authority07:31 The CARE Model: Connecting with Clients15:42 Asking Great Questions and Deep Listening21:44 Reframing Perspectives for Clarity29:22 Encouraging Right Actions for Change Next Steps 1. Practice C.A.R.E. with your next client: Pick one element—Connect, Ask, Reframe, or Encourage—and focus on doing it exceptionally well in your next conversation. 2. Join the Common Good Consulting & Coaching Consortium: This is your last week to get on the interest list. Go to www.betsyjordyn.com/common-good. 3. If you need help positioning yourself for greater influence with clients: Learn more about my VIP programs or book a call at www.betsyjordyn.com. Other episodes you may enjoy: Classical vs. Progressive Management with Bob Emiliani (Ep150) What Every Consultant & Coach Must Know About Stakeholder vs. Shareholder Capitalism (Ep149) Stop Calling Yourself "Consultant" or "Coach": Why You Need a Unique Title (Ep148) 3 Types of Consulting /Coaching Expertise: Which one is yours? (Ep147) 5 Truths About Branding, I Only Saw After Tearing My Process Apart (Ep146) Inside My Brand Messaging Process (and Why It Always Works) (Ep140) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Work with me: https://www.betsyjordyn.com/services

    41 min
  2. Classical vs. Progressive Management with Bob Emiliani (Ep150)

    FEB 18

    Classical vs. Progressive Management with Bob Emiliani (Ep150)

    Last week I did something different on the podcast. I talked about stakeholder vs. shareholder capitalism... and a lot of you reached out saying "this finally explains everything I've been experiencing." So this week I'm building on that. Because understanding the economic system is one thing. But understanding the management philosophy that flows from it? That's where it gets real. This week's episode: Classical vs. Progressive Management with Bob Emiliani Bob is the author of 28 books on progressive management and has been researching this for over 30 years. And he breaks down why leaders say they want collaborative, people-centered cultures... then turn around and manage with command-and-control. Spoiler: It's not because they're lying. It's because of the management philosophy baked into the system. Here's what you'll learn: What classical vs. progressive management actually means Why your transformation work keeps failing (and it's not your influence skills) What consultants and coaches are really up against when trying to influence leaders How to work more strategically instead of blaming yourself My big takeaway We worry too much about our influence skills and beat ourselves up when change fails. But when everything is operating the way it's designed—classical management, shareholder capitalism—making the shift toward what we know in our hearts is better is bigger than any one of us can change alone. We need to partner together. That's why I'm launching the Common Good Consulting & Coaching Consortium—and Bob has agreed to be an advisor. Want to join the Consortium? Get on the interest list for our founding call: betsyjordyn.com/common-good Next Steps Explore Bob Emiliani’s books: The Triumph of Classical Management, A Change in Perspective, The Aesthetic Compass at BobEmiliani.com If this episode surfaced frustration you’ve felt for years… If you’ve hit the “why won’t they change?” wall… If you believe people-centered leadership matters but feel like the system is bigger than your discipline… Join the interest list for the Common Good Consulting & Coaching Consortium. Chapters 00:00 The Paradox of Leadership Styles02:45 Understanding Classical vs. Progressive Management05:55 The Lean Management Dilemma08:56 The Spectrum of Management Styles11:56 The Role of Preconceptions in Leadership14:51 Challenges in Influencing Leadership17:53 The Importance of Human-Centered Leadership20:55 Navigating Organizational Change23:50 The Need for System-Level Changes27:08 Finding Common Ground in Leadership30:12 The Future of People-Centered Organizations Other episodes you may enjoy: What Every Consultant & Coach Must Know About Stakeholder vs. Shareholder Capitalism (Ep149) Stop Calling Yourself "Consultant" or "Coach": Why You Need a Unique Title (Ep148) 3 Types of Consulting /Coaching Expertise: Which one is yours? (Ep147) 5 Truths About Branding, I Only Saw After Tearing My Process Apart (Ep146) Inside My Brand Messaging Process (and Why It Always Works) (Ep140) About the guest: Bob Emiliani is a Professor Emeritus, leadership researcher, and founder of Cubic, LLC, a company dedicated to leadership development and management improvement. With more than 25 years of experience advancing leadership practices across industries, Bob is known for translating complex organizational challenges into practical, actionable strategies. Drawing from hands-on experience in engineering, manufacturing, and supply chain management, along with 23 years as an educator, Bob brings both academic depth and real-world insight to his work. Through his books, online courses, and on-demand videos, he equips professionals with clear frameworks and methods designed to strengthen leadership capability and improve organizational performance. He is especially recognized for his work on “Speed Leadership,” a concept focused on accelerating learning, decision-making, and meaningful organizational change. About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Work with me: https://www.betsyjordyn.com/services

    1h 2m
  3. What Every Consultant & Coach Must Know About Stakeholder vs. Shareholder Capitalism (Ep149)

    FEB 11

    What Every Consultant & Coach Must Know About Stakeholder vs. Shareholder Capitalism (Ep149)

    The best part of my work as a brand positioning and messaging strategist is the vantage point it gives me. I get to see the brilliance of my clients up close and where they truly stand out in the market. I also see the bigger vision so many of you share: workplaces that prioritize people alongside profits, and systems that put humanity first. We may come from OD, Lean, leadership development, change management, or coaching. We may use different language. But the vision is the same. And so are the struggles. People-centered leadership that leaders won’t fully buy into.Change initiatives that are well designed and quietly abandoned.Being laid off despite delivering clear ROI. As I tried to make sense of this—and of what’s happening in the United States that feels deeply troubling—I stumbled onto something that brought clarity. We are operating from a stakeholder capitalism mindset in a world that has made a committed shift to shareholder capitalism. Once I saw that, my consulting career finally made sense. I wasn’t failing to communicate. The resistance wasn’t personal. It was predictable. I was operating from a stakeholder mindset, believing organizations should invest in people, balance needs, and create long-term value. But I was consulting inside a shareholder system designed to do the opposite. One where profits come first, people are costs to manage, and quarterly earnings matter more than long-term impact. I was trying to plant a garden in concrete. If this resonates, today’s episode is for you.  I get that this is not the typical topic I get into on the show, but it reflects the higher purpose behind what I do and why the show is called Consulting Matters. Here's what you’ll discover: The shift that happened in the late 1970s and 1980’s that changed how business works (and why you need to know this) The invisible game you're playing—stakeholder mindset meets shareholder system What I wish I'd known about managing expectations and guarding my heart Why we need each other—the vision I have for the Common Good Consulting & Coaching Consortium Next Steps: Embrace and celebrate your stakeholder mindset. Honor the values you hold dear and then right-size your expectations given the shareholder mindset world your consulting or coaching is swimming in. Take the wins, guard your heart and care…but not too much. Consider being a founding member of the Common Good Consulting and Coaching Consortium. Go to www.betsyjordyn.com/common-good to get on the interest list. Start the partnering now. Think about who you know in a different discipline who might be your partner. Reach out. Start a conversation. Other episodes you may enjoy: Stop Calling Yourself "Consultant" or "Coach": Why You Need a Unique Title (Ep148) 3 Types of Consulting /Coaching Expertise: Which one is yours? (Ep147) 5 Truths About Branding, I Only Saw After Tearing My Process Apart (Ep146) Inside My Brand Messaging Process (and Why It Always Works) (Ep140) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. Work with me: https://www.betsyjordyn.com/services

    36 min
  4. Stop Calling Yourself "Consultant" or "Coach": Why You Need a Unique Title (Ep148)

    FEB 4

    Stop Calling Yourself "Consultant" or "Coach": Why You Need a Unique Title (Ep148)

    I accidentally started a series sharing all the “AHA” moments I've had about branding for consultants and coaches, inspired by writing my workbook. A couple of weeks ago, I shared the big picture – 5 things I learned in general. Last week, I broke down the three types of expertise. And today, I'm diving into your unique title and why it matters. For instance, imagine you're at a networking event... Someone asks what you do. You say, "’I'm a consultant’ or 'I'm a coach.’" You know what happens next, right? They look confused and ask, "What does that mean?" Now you're stuck explaining yourself while they're already mentally checked out. Now picture this instead: You don't say "consultant." You say "Customer Experience Designer." You don't say "leadership coach." You say "Executive Development Strategist." Suddenly, people get it. They lean in. They ask better questions. That, my friend, is the power of a unique title. Want to create yours? Then pay attention to this episode, where I'll be sharing: The emotional labor generic titles create for you Why you make it way easier for people to understand what you do when you use a unique title What you need to know before crafting your unique title And as a bonus, how to infuse your consulting or coaching with personality using a fun title Tune in now to say goodbye to your forgettable generic title and say hello to one that's clear, memorable, and uniquely you. Where to dive in: 00:00 Introduction to Common Good Consulting02:07 The Importance of a Unique Title04:55 Defining Your Unique Title09:05 The Value of a Unique Title12:05 Creating Your Unique Title19:51 Fun Titles and Personal Branding So here's what I want you to do next: Brainstorm 4-6 different title combinations using your expertise and different role options. Play with the language. See what resonates. Land the plane on your formal title. Pick the one that feels right and makes you excited to introduce yourself. If you're stuck or realize you need help getting clear on your expertise and strengths first, now is the perfect time to get personalized support. Common Good Consulting & Coaching Consortium: If the opening of this episode resonated with you and you're feeling that pull to be part of something bigger and wondering how consultants and coaches can work together to create workplaces and systems that put people first, I'd love for you to join the Common Good Consulting and Coaching Consortium. This is brand new. I want to co-create it with people who share this vision. Go to betsyjordyn.com/common-good to sign up for the interest list for our first organizing call. Other episodes you may enjoy: 3 Types of Consulting /Coaching Expertise: Which one is yours? (Ep147) 5 Truths About Branding, I Only Saw After Tearing My Process Apart (Ep146) Inside My Brand Messaging Process (and Why It Always Works) (Ep140) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

    24 min
  5. 3 Types of Consulting /Coaching Expertise: Which one is yours? (Ep147)

    JAN 28

    3 Types of Consulting /Coaching Expertise: Which one is yours? (Ep147)

    Did you know there are three types of expertise that consultants and coaches can use as the foundation of their businesses? I didn’t...until I tore apart my own process for the workbook I’m writing! Even though I’m at the part of the writing process where I HATE my book and want to throw my computer out the window 😩... ...I’m just as excited about the amazing things I discovered that I didn’t know before about my own branding process. My latest aha is all about expertise, which is the professional field that you have mastered...and that your clients desperately need. In this episode, I'm sharing with you my "hot off my mental presses" insights, particularly the 3 types of expertise to make it easier for you to name and claim yours, and how to use it as the foundation of a profitable, purpose-driven business you and your clients love. Tune in now and discover: Why your most marketable expertise won't come from your formal job description (and where it comes from instead) How to tell what you're REALLY an expert in (without second-guessing yourself) How to courageously name and claim the right expertise to build your business on (and how that instantly helps you stand out in the market) If you're staying up at night asking yourself, "What do I do?"...start here - with your expertise. Tune in to this episode to discover why owning your expertise is the ULTIMATE clarity and confidence accelerator. Chapters 00:00 Understanding Expertise in Consulting02:54 The Three Types of Expertise06:06 Formal Expertise: The Foundation of Your Business08:56 School of Hard Knocks Expertise11:48 Applied Expertise: Unique Results in Your Career15:02 Consciously Choosing Your Expertise17:53 The Importance of Labeling Your Expertise21:10 Recap and Final Thoughts   Other episodes mentioned: Lost Your Business Mojo? How Pamela Johnson Got Hers Back (Ep141) Navigate the Challenges of Parenting and Entrepreneurship with Sari Goodman (Ep80) Switching Your Consulting or Coaching Niche: How To Know If It’s The Right Move with Brad Johnson (Ep142) From Transactional Consultant to Industry Leader with Jason Fearnow (Ep11) The ROI of Elevating Your Strategic Positioning & Messaging with Katie Anderson (Ep126) Why Lean Consultants Need to Rethink How They Talk About Their Work with Katie Anderson (Ep127) BONUS Overcoming Entrepreneurial Burnout with Rachelle Stone and Lori Smith (Ep57) Turn the BEST of Your Career into Your Own Business with Lori Smith (Ep 10) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

    27 min
  6. 5 Truths About Branding, I Only Saw After Tearing My Process Apart (Ep146)

    JAN 21

    5 Truths About Branding, I Only Saw After Tearing My Process Apart (Ep146)

    I’ve got some big news! I am finally, finally, finally starting to work on a very long-term goal I’ve had: writing my first book. Well, technically, I’ve decided to make it a workbook. And it’s focused on the brand positioning and messaging process that I have developed, honed, and refined over 10 years of working with hundreds of consultants and coaches. The goal with this workbook, and the reason I chose to make it a workbook, is that I want to make it easier for purpose-driven consultants and coaches to get clarity on what they do and their message, so they can get out there and land the work they deserve. Because we matter. What we do matters. And I want to make what I do available to more people. I had big plans to knock this out over the holidays. I thought I could take everything I already had—podcast episodes, blog posts, YouTube videos, and so many action sheets I use with private clients—and piece it all together. I assumed I’d have a finished workbook by the end of the holidays. That is not what happened. Taking everything I’ve created and turning it into a cohesive narrative for someone who may never meet me in person was far harder than I expected. But it taught me so much, especially about the power of deconstructing what we do. When you pull your work apart like this, you start to appreciate what you actually do for your clients. I really thought I understood the value of what I do as a brand positioning and messaging strategist. Heck, I’ve been honing this process for over 10 years. But writing this workbook forced me to see the real power of my work in a way I hadn’t before. In this episode, I share the five deep truths I learned about both the challenge and the true payoff of refining your consulting or coaching brand positioning and messaging clarity—truths I could only see after tearing my own process apart on today’s episode of the Consulting Matters podcast. In this episode you’ll hear: The difference between brand position as a noun and brand positioning as a verb, and why it matters Why deconstructing your work helps you appreciate the value you actually create for clients How the hardest parts of your process often reveal your zone of genius Why brand positioning is about intentional control, not letting the market define you How clarity in brand positioning and messaging serves your future clients, not just your business Where to dive in: 00:00 Introduction to Brand Positioning and Messaging01:05 The Journey of Writing a Workbook04:15 Understanding Brand Position vs. Brand Positioning10:35 The Flip in Brand Positioning Strategy15:41 Connecting Branding to Purpose20:27 Discovering Your Superpowers24:58 The Impact of Branding on Client Trust30:29 Recap Next steps: Deconstruct what you do: Take time to pull your work apart step by step. Look at how you take a client from where they are to where they want to go, and notice where the hardest parts are to explain. Those places often reveal your unique strengths and zone of genius. Audit your brand touchpoints: Review your website, LinkedIn, and other places clients encounter you. Ask yourself what they are communicating about who you help, the value you provide, and whether they instill trust that you are the right partner for the problem your clients are facing. Book a discovery call or explore Betsy’s services: If you want support clarifying your brand positioning and messaging, visit BetsyJordyn.com/services to learn more about her programs, or book a free discovery call using the button at the top of the site to talk through your next step. Other episodes you may enjoy: Everyday Storytelling with Ex-Disney Execs with Rick and Bob Allen (Ep145) Why Community Accelerates Your Income and Impact (Ep144) Inside My Brand Messaging Process (and Why It Always Works) (Ep140) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

    34 min
  7. Everyday Storytelling with Ex-Disney Execs with Rick and Bob Allen (Ep145)

    JAN 14

    Everyday Storytelling with Ex-Disney Execs with Rick and Bob Allen (Ep145)

    If you think storytelling is just for the stage, think again. In this week’s episode of Consulting Matters, I sat down with not one but two former Disney executives—brothers Bob and Rick Allen—who know the real power of story: not just to entertain, but to lead, influence, and change minds. Their Disney roots run deep (102 years combined, starting with their dad, who worked alongside Walt himself). But what they reveal goes far beyond theme parks and parades. Tune-in To Hear:  Why story—not data—is the consultant’s real superpower A behind-the-scenes look at how Disney embeds story into everything (including spreadsheets) The 6 storytelling elements every coach and consultant should master Why does how you share your ideas matter more than how smart your ideas are How to use story to influence even the most results-driven executives And yes, we swap some epic Disney tales, from launching resorts like Animal Kingdom Lodge to transforming a Disney division into a private company (and surviving 9/11 with a Navy contract!). If you love Disney, storytelling - or just want to coach and consult with more meaning - this episode is a must-listen. Chapters: 01:32 Disney Family Legacy and Its Impact  16:46 From Disney to Entrepreneurship  23:30 The Power of Storytelling  39:14 Engaging Through Anecdotes  43:54 Influencing Through Connection  56:32 Zenovation: Merging Mindfulness and Innovation 01:00:00 Tales of Mouse and Men: Insights from Disney 01:02:20 Building a Collaborative Network Next Steps: Notice where your message stops landing: Pay attention to the moments where you explain what you do, but people still look unsure. That is often a sign that the story is missing, not the expertise. Start with the picture before the process: In your next conversation or proposal, describe what changes when the work is successful before explaining how you get there. Stories help people see themselves in the outcome. Get support clarifying your message: If this episode made you realize you need help communicating the value of what you do, I created a free messaging guide to help. It includes four simple questions designed to help you move from confused to confident, with messaging that makes the right clients say, “Where have you been? I need you.” Download it here: https://www.betsyjordyn.com/confused-to-confident Other episodes you may enjoy: How to Shape What Clients Think You’re Worth with Casey Brown (Ep143) Inside My Brand Messaging Process (and Why It Always Works) (Ep140) The Curse of Knowledge: Why Your Expertise Might Be Hurting Your Message (Ep139) About my guests: Rick Allen began his Disney career sweeping the streets of Main Street, U.S.A. at Magic Kingdom, a role that launched a 43-year journey with Walt Disney World. Over the course of his career, Rick spent 24 years in executive leadership across theme parks and resort hotels, served on the grand opening team for Disneyland Paris, and led the operations design and opening of Disney’s Art of Animation Resort. After retiring from Disney, Rick served as Chief Operating Officer for Give Kids The World and later as COO for the 2022 Special Olympics USA Games. He now consults with organizations in hospitality and experience design and serves on the board of Shepherd’s Hope, a nonprofit providing free healthcare to the uninsured in Central Florida. Rick is passionate about unleashing the power of inspiration to elevate customer experience. Bob Allen is the Chief Storytelling Officer at IDEAS and brings decades of creative leadership from across Disney’s entertainment and production legacy. He began his career in the entertainment industry as a musician at 16 and went on to hold key roles in Disneyland’s Live Entertainment division, contributing to major productions including the Main Street Electrical Parade. Bob later worked as a writer and producer with Walt Disney Imagineering, helping develop attractions for EPCOT, and went on to lead film, tape, and multimedia production for Tokyo Disneyland. After relocating to Walt Disney World, Bob held senior leadership roles including Director of Film and Tape Production and Vice President of Disney Production Services, overseeing creative operations at Disney-MGM Studios. Today, Bob focuses on concept development, experience design, and branding, helping organizations harness the power of story to create meaningful, memorable experiences. About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling. And together, we're gonna have a conversation about what storytelling really is, why it matters so much more than most consultant-coaches realize, and how to use it to elevate your influence and impact.

    1h 11m
  8. Why Community Accelerates Your Income and Impact (Ep144)

    JAN 7

    Why Community Accelerates Your Income and Impact (Ep144)

    So, are you one of those people who like to pick a word to reflect your intention for the year? Well, I am! It took a bit, but I finally figured out my word for 2026, and it’s actually 2 words – meaningful connection. I chose this as my intention for the year because I feel like I’m emerging from the sabbatical cocoon that was a big part of last year. And also because of the joy and fun I had leading my Impact and Income Accelerator mastermind, where I guided a group of both new and seasoned consultants and coaches through my Partnership Setup approach to landing strategic, high-paying clients. While the learning was powerful, the real magic was the connections forged within the group and the mutual support given and received. It's for this reason that I wanted to kick off my 2026 podcast season by having the group on the show! Tune in to hear real-world tips and insights into: How to hone clarity and confidence in the value of what you do How to convey that value when landing potential clients so that they are excited to invest in your strategic partnership And why you must get better results with these things and more when you make meaningful connections with people who share your vision, values, and struggles (beyond the one-on-one work type experience they get with me) Tired of going it and growing it alone? Good! You're not meant to. Tune in now to learn why meaningful connection might be the very thing you need to accelerate your success and impact in 2026! Chapters 00:00 The Power of Community in Consulting05:52 Personal Journeys and Business Challenges11:55 Strategic Positioning and Partnerships17:48 The Role of Proposals in Consulting23:59 Building a Supportive Community29:58 The Value of Accountability and Collaboration35:57 Reflections on Growth and Learning42:07 The Impact of Community on Business Success Next Steps If this resonated with you, here are a few ways to keep the momentum going: 1. Get Support With Your Positioning and Partnerships If you’re ready to move from “pair of hands” to strategic partner, I offer consulting and advisory services designed to help you clarify your positioning, package your expertise, and build client relationships that are grounded in trust and value. This is for consultants and coaches who want clarity, confidence, and sustainable growth. → Learn more about my services here: https://www.betsyjordyn.com/services  2. Book a Discovery Call If you’re not sure what your next move should be, a discovery call is a good place to start. We’ll look at where you are, what’s creating friction, and what would actually help you move forward. No pressure. Just clarity. → Book a discovery call here.   Other episodes you may enjoy: How to Shape What Clients Think You’re Worth with Casey Brown (Ep143) Inside My Brand Messaging Process (and Why It Always Works) (Ep140) How to Know If You Have a Messaging Problem (Ep138) About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

    1 hr
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4.9
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About

Great consultants don’t just deliver transformation—they live it. Consulting Matters with Betsy Jordyn is the podcast for organizational consultants and transformation-driven coaches who build businesses rooted in their expertise and passions, empower leaders, and drive meaningful change. Hosted by Betsy Jordyn—a former Organizational Development consultant at Disney and a seasoned consultant and business owner with decades of experience—this show equips you to master the art, science, and business of transformation for your clients and, most importantly, for yourself. Through insightful solo episodes and compelling conversations with C-suite executives, seasoned consultants, and support partners, Betsy shares proven strategies for building credibility, crafting messaging that resonates, and confidently navigating the complexities of consulting. But Consulting Matters isn’t just about growing your business—it’s about developing you. Discover how to harness your expertise, reignite your passion, and elevate your ability to create lasting impact. Your transformation starts here. Take your consulting journey to the next level.

Information

  • Creator
    Betsy Jordyn
  • Years Active
    2021 - 2026
  • Episodes
    154
  • Rating
    Clean
  • Copyright
    © 2026 2025
  • Show Website
    Consulting Matters