49 min

Ep.045 - Utilizing Segmentation and Personalization in Email Marketing with Jason Resnick The OMG I'm Launching Podcast

    • Marketing

“Your lead magnet must be directly aligned to whatever it is you’re selling, that’s where your conversions will come from”

Jason has run his own web development business since 2010 helping established online businesses, increase sales through optimization, conversion, and behavioral strategy. He does this through on-site personalization, email, and marketing campaigns to learn more about the potential and existing customers to decrease the time to first purchase and increase repeat purchases.

He is extremely passionate about helping developers and designers discover their niche, plan out and market themselves to build recurring revenue, and stay in the feast. So that they can live the life that they want and ultimately reach the goals of why they started their own business in the first place.

If you want to understand the power behind email marketing and segmentation, this is the episode for you!

We discuss:
From e-commerce to client services workLaunching the first productTaking a step back to craft a better messageThe segmentation and personalization of email marketingFiguring out segmentationSegmentation. Where do we start?Making use of  “Why didn’t you buy” campaignsWhy sending multiple emails is O.K.Creating tailored content in between launchesMaking sure your lead magnet is aligned with your productWant to connect with Jason Resnick?

Website: https://nurturekit.co/
Twitter: https://twitter.com/rezzz

--

Are you currently in a launch and feeling stuck? Or about to get into a launch and you're not quite sure what your next move should be?

Then why don't you and I hop on a quick 20 minute Launch Chat and see if we can help you move forward. All you have to do is click on this link and find a time that works for you. https://calendly.com/kenwestgaard/20-minute-launch-chat

Looking forward to connect with you!

--

If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me @kenwestgaard. 
Don't forget to subscribe to the podcast to receive notifications of new episodes.
Haven’t left a review yet? All you have to do is go to https://kenwestgaard.com/podcast, and thanks for your support of this show!
Hey, before we get started with today’s episode, I just wanted to quickly let you know that if you DM me the word AUDIT on Instagram (that’s @kenwestgaard), we’ll do a quick 15-minute audit of your launch. And by the end of the audit, you’ll know exactly where to put your focus in order to grow and scale your next launch. So like I said, DM me the word AUDIT on IG. And I’ll talk to you soon.
Support the showWant to discover The 3 Key Steps To More Sales With Your Launches?!
Watch my FREE training right here: https://kenwestgaard.com/launchcode

Hosted on Acast. See acast.com/privacy for more information.

“Your lead magnet must be directly aligned to whatever it is you’re selling, that’s where your conversions will come from”

Jason has run his own web development business since 2010 helping established online businesses, increase sales through optimization, conversion, and behavioral strategy. He does this through on-site personalization, email, and marketing campaigns to learn more about the potential and existing customers to decrease the time to first purchase and increase repeat purchases.

He is extremely passionate about helping developers and designers discover their niche, plan out and market themselves to build recurring revenue, and stay in the feast. So that they can live the life that they want and ultimately reach the goals of why they started their own business in the first place.

If you want to understand the power behind email marketing and segmentation, this is the episode for you!

We discuss:
From e-commerce to client services workLaunching the first productTaking a step back to craft a better messageThe segmentation and personalization of email marketingFiguring out segmentationSegmentation. Where do we start?Making use of  “Why didn’t you buy” campaignsWhy sending multiple emails is O.K.Creating tailored content in between launchesMaking sure your lead magnet is aligned with your productWant to connect with Jason Resnick?

Website: https://nurturekit.co/
Twitter: https://twitter.com/rezzz

--

Are you currently in a launch and feeling stuck? Or about to get into a launch and you're not quite sure what your next move should be?

Then why don't you and I hop on a quick 20 minute Launch Chat and see if we can help you move forward. All you have to do is click on this link and find a time that works for you. https://calendly.com/kenwestgaard/20-minute-launch-chat

Looking forward to connect with you!

--

If you enjoy this episode and it inspired you in some way, I’d love to hear about it and know your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram Stories and tag me @kenwestgaard. 
Don't forget to subscribe to the podcast to receive notifications of new episodes.
Haven’t left a review yet? All you have to do is go to https://kenwestgaard.com/podcast, and thanks for your support of this show!
Hey, before we get started with today’s episode, I just wanted to quickly let you know that if you DM me the word AUDIT on Instagram (that’s @kenwestgaard), we’ll do a quick 15-minute audit of your launch. And by the end of the audit, you’ll know exactly where to put your focus in order to grow and scale your next launch. So like I said, DM me the word AUDIT on IG. And I’ll talk to you soon.
Support the showWant to discover The 3 Key Steps To More Sales With Your Launches?!
Watch my FREE training right here: https://kenwestgaard.com/launchcode

Hosted on Acast. See acast.com/privacy for more information.

49 min