38 min

Ep. 114 | The Rise of the New C-levels with Dave Mathison from CDO Club Customer Equity Accelerator

    • Marketing

This week Dave Mathison who leads the CDO Club for Chief Digital and Data Officers (and more) joins Allison Hartsoe in the Accelerator to talk about the new C-levels. These new C-levels are tasked with one thing: gaining value from data, particularly digital data. Dave shares how the role of these senior executives has evolved from fad titles to future CEOs and the core 4 responsibilities expected of them now.  "What I feel is happening around the hybrid CDAO title is that the real strategic role is in analytics, not data."Please help us spread the word about building your business’ customer equity through effective customer analytics. Rate and review the podcast on Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell us what you think by writing Allison at info@ambitiondata.com or ambitiondata.com. Thanks for listening! Tell a friend!

This week Dave Mathison who leads the CDO Club for Chief Digital and Data Officers (and more) joins Allison Hartsoe in the Accelerator to talk about the new C-levels. These new C-levels are tasked with one thing: gaining value from data, particularly digital data. Dave shares how the role of these senior executives has evolved from fad titles to future CEOs and the core 4 responsibilities expected of them now.  "What I feel is happening around the hybrid CDAO title is that the real strategic role is in analytics, not data."Please help us spread the word about building your business’ customer equity through effective customer analytics. Rate and review the podcast on Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell us what you think by writing Allison at info@ambitiondata.com or ambitiondata.com. Thanks for listening! Tell a friend!

38 min

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