23 min
Ep#264 Brian Gerstner: You DON'T Need to Do It ALL On Your Own! The Growth and Scaling Podcast with Todd Westra
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- Marketing
Brian Gerstner, President of White Label IQ, has been at the forefront of digital resource innovation for over a decade. His organization is built on the premise that modern-day advertising and marketing companies need more streamlined methods to deliver their projects quickly and effectively. White Label IQ provides solutions for efficiently managing these services, offering an organized platform for content management, creating user accounts and integrations with existing systems.
He advised that finding your focus is essential to gaining a competitive edge and enabling scalable growth initiatives. Without it, assessing the market can be drawn-out and inefficient, resulting in missed opportunities. With that renewed understanding of your target audience and how to serve them better, you can then reinvest resources back into scaling the business. Crafting strategies around that focus is the first step toward achieving success.
Brian also believed that many business owners get stuck trying to do too much at once, namely getting caught up in the details of execution. This can detrimentally impede growth and often prevent them from realizing their intended vision for the company. To help combat this challenge and unlock their goals, leveraging an EOS program may be the key to success. This program can help provide clarity of roles for those in charge by creating distinct lines and lanes between vision setting and tangible execution.
Brian advised leaders to consider They have to stay in a position where there is gonna be anxiety; there is gonna be [dis]comfort. Just get used to it.
If you want to know more about White Label IQ, visit their website at whitelabeliq.com
Full show notes 👉 https://thegaspodcast.com/episodes/b/brian-gerstner
I highly suggest you watch this entire exchange between Brian and ⭐️ Todd Westra 📈
Brian Gerstner, President of White Label IQ, has been at the forefront of digital resource innovation for over a decade. His organization is built on the premise that modern-day advertising and marketing companies need more streamlined methods to deliver their projects quickly and effectively. White Label IQ provides solutions for efficiently managing these services, offering an organized platform for content management, creating user accounts and integrations with existing systems.
He advised that finding your focus is essential to gaining a competitive edge and enabling scalable growth initiatives. Without it, assessing the market can be drawn-out and inefficient, resulting in missed opportunities. With that renewed understanding of your target audience and how to serve them better, you can then reinvest resources back into scaling the business. Crafting strategies around that focus is the first step toward achieving success.
Brian also believed that many business owners get stuck trying to do too much at once, namely getting caught up in the details of execution. This can detrimentally impede growth and often prevent them from realizing their intended vision for the company. To help combat this challenge and unlock their goals, leveraging an EOS program may be the key to success. This program can help provide clarity of roles for those in charge by creating distinct lines and lanes between vision setting and tangible execution.
Brian advised leaders to consider They have to stay in a position where there is gonna be anxiety; there is gonna be [dis]comfort. Just get used to it.
If you want to know more about White Label IQ, visit their website at whitelabeliq.com
Full show notes 👉 https://thegaspodcast.com/episodes/b/brian-gerstner
I highly suggest you watch this entire exchange between Brian and ⭐️ Todd Westra 📈
23 min