13 min
EP. 85- OFFERS Working RIGHT NOW! (psst...you're doing it wrong) l Jay's Scoop Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
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- Marketing
In this episode of the podcast, host Jay Schwedelson discusses how marketers should adjust their messaging and campaigns during the March-April timeframe when audiences start caring less about outlooks for the current year and more about what's coming up next.Key Discussion Points:- Business outlook content for 2024 sees a 50%+ drop in engagement after March 15th. Audiences now want more tangible predictions for Q2 and the upcoming month instead.- On the consumer side, holiday and summer-them...
In this episode of the podcast, host Jay Schwedelson discusses how marketers should adjust their messaging and campaigns during the March-April timeframe when audiences start caring less about outlooks for the current year and more about what's coming up next.Key Discussion Points:- Business outlook content for 2024 sees a 50%+ drop in engagement after March 15th. Audiences now want more tangible predictions for Q2 and the upcoming month instead.- On the consumer side, holiday and summer-them...
13 min