Episode 100: The Strategic Pivot of @Lamb.and.Littles - From Dog Account to 140k Followers in Less Than a Year Brand Meet Creator

Shan of @Lamb.and.Littles joins us to discuss her pivot from small dog account to viral Mom Influencer, amassing 140k Instagram followers in less than a year from posting her freezer meals, baby product reviews, and family chronicles - all without trending audio or other sleazy hacks. With two young children and limited time, she truly runs a tight ship. Shan has leveraged her corporate marketing expertise to construct a content strategy that truly works for her. YOU BETTER BUCKLE UP. She brought the detail: the overlooked power of question boxes, deciphering consumer behavior, and how she's pushed affiliate sales further than imagined with ManyChat.
The Nourished Product-Preneur PodcastThinking of starting a product based business (a physical product) and looking for the ins and outs (no gatekeeping)  and how to build a lasting brand? Look no further than The Nourished Product-Preneur podcast and the NPP Membership Community where you get weekly LIVE coaching calls with Stacie on how to navigate the product based business world.Find Stacie on the gram @sunlovinroots or sunlovinroots.com
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