46 min
Episode 38: Brand Identity & Strategic Partnership with Maple Street Biscuit Company Podcast: Restaurant and Retail Revel(ations)
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- Business
When Scott Moore co-founded Maple Street Biscuit Company, he had no idea just how popular the brand’s comfort food with a twist was going to be. Now it’s a growing franchise so attractive that it was purchased by Cracker Barrel in 2019. Hear from Scott in this episode of Restaurant and Retail Revel(ations) on the importance of community, sticking to foundational principles and identity, and how the right partners can help brands strategically navigate the “messy middle” in business growth.
When Scott Moore co-founded Maple Street Biscuit Company, he had no idea just how popular the brand’s comfort food with a twist was going to be. Now it’s a growing franchise so attractive that it was purchased by Cracker Barrel in 2019. Hear from Scott in this episode of Restaurant and Retail Revel(ations) on the importance of community, sticking to foundational principles and identity, and how the right partners can help brands strategically navigate the “messy middle” in business growth.
46 min