Episode 72: This B2B SaaS executive talks GTM, customer experience, & demo automation strategies The GTM Pack Show

In this episode of #TheGTMPack podcast, we interview James Kaikis, Head of Go-To-Market at TestBox based in Chicago, IL.

In this conversation, we dig into:

💡 His learnings from being the successful founder of the now exited PreSales Collective
💡 How GTM professionals should approach pipeline creation in 2024
💡 How has the presales function has evolved & where it's trending towards

& more!

#b2b #gtm #demoautomation #sales