89 episodes

These are the stories of the Evergreen™️ movement.

Evergreen leaders are seasoned entrepreneurs, CEOs and presidents with the vision, creativity, resourcefulness, patience and grit to build and scale a business that will stay private indefinitely. They measure success by how well they deliver on their mission and how well they embody the 7Ps: Purpose, Perseverance, People First, Profit, Private, Paced Growth, & Pragmatic Innovation.

Tugboat Institute is a membership organization that brings together Evergreen businesses across industry sectors to share best practices and unique insights, and to develop trusted bonds for their respective Evergreen paths.

Evergreen Journal by Tugboat Institute Tugboat Institute Members & Evergreen Thought Leaders

    • Business
    • 4.7 • 7 Ratings

These are the stories of the Evergreen™️ movement.

Evergreen leaders are seasoned entrepreneurs, CEOs and presidents with the vision, creativity, resourcefulness, patience and grit to build and scale a business that will stay private indefinitely. They measure success by how well they deliver on their mission and how well they embody the 7Ps: Purpose, Perseverance, People First, Profit, Private, Paced Growth, & Pragmatic Innovation.

Tugboat Institute is a membership organization that brings together Evergreen businesses across industry sectors to share best practices and unique insights, and to develop trusted bonds for their respective Evergreen paths.

    Where Will You Find Your Next Great Hire?

    Where Will You Find Your Next Great Hire?

    Hire for skills, not for degrees.

    In this Tugboat Institute® talk, Steven C. Preston, President and CEO of Goodwill Industries International, shares how the nonprofit is providing leading edge workforce skills and career path mapping to individuals who lack the traditional educational degrees and certifications. By considering talented employee candidates outside of their standard hiring practices, business leaders can help close the opportunity gap.

    Be inspired to make a difference.

    • 21 min
    Step One: Know Yourself

    Step One: Know Yourself

    “You are the only thing that can make your work unique,” says celebrated portrait photographer, John Keatley. John should know. He sees this truism every day in his work.

    In this Tugboat Institute® podcast, John tackles a tough topic—the importance of truly knowing oneself in order to do your best work. During this talk John shares how he made this breakthrough in his personal and professional life—the mistakes and the lessons learned that are relevant to anyone in any profession.

    • 23 min
    The Power Of Changing How We Think

    The Power Of Changing How We Think

    What if you told a 3rd grade class that a college degree was expected? What if you also told those 3rd graders that they did not have to pay for that college education. What would they do? And who could make that promise?

    In this Tugboat Institute® podcast, Tom Rosztoczy, President and CEO of Stotz Equipment, shares how he and his wife established The College Promise program—transforming generations of students and their families. Listen and be inspired by the life-changing results.

    How To Build A Bootstrapped Consumer Business

    How To Build A Bootstrapped Consumer Business

    This podcast episode features Stella Ma—entrepreneur, educator and CEO. With a vision to inspire children to learn about the world, Stella and her business partner, Amy Norman, launched Little Passports in 2009. Her passion to make travel accessible, geography fun and spark the imagination of children has created a thriving education subscription business and household brand name. In her Tugboat Institute® talk, Ma reveals the five strategies that allowed her company to remain private and profitable.

    • 19 min
    Foreign Market Entry To Power Sustained Growth

    Foreign Market Entry To Power Sustained Growth

    Are you considering entry into new markets—local or global—to spark business growth?

    In this podcast from Tugboat Institute®, Gary Kunkle, Senior Research Fellow at the University of Wisconsin–Madison and Founder of Outlier LLC, discusses the common issues that trip up companies considering expansion into new markets—sharing hard-earned insight based on his academic research and 38 years of hands-on experience in the international marketplace.

    Listen, learn and be smart about your growth.

    • 9 min
    Trident Takeaways

    Trident Takeaways

    Be a better leader.

    Retired Commander Rorke Denver ran training for the U.S. Navy SEALs and led special-forces missions in the Middle East, Africa, Latin America, and other international hot spots. He also wrote two New York Times bestselling books based on his extensive military experience.

    In this Tugboat Institute podcast, Rorke shares two significant leadership lessons that have served him well in his military and civilian life—constantly improve your position and always reach for an extra inch.

    • 12 min

Customer Reviews

4.7 out of 5
7 Ratings

7 Ratings

The Catoe's ,

Excellent inspiration

A very inspirational podcast at time when business leaders need it most.

LearnListen01 ,

Inspiring

Thoughtful commentary on running Evergreen (private, profitable, purposeful, people first) businesses. A must listen for any bootstrapped entrepreneur looking to make a difference.

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