Facebook Ad Troubles: Understanding The Drop And How To Fix It | #142 Brendan Hughes Grow Your Store - The Ecommerce Coffee Break, a Podcast for Shopify Sellers and DTC Brands

This episode of the Ecommerce Coffee Break Podcast features a conversation with Brendan Hughes, CEO at Optily. We discuss why Facebook Ads performance has fallen and what can be done about it.On the Show Today You’ll Learn:How did Apple iOS 14.5 affect Facebook adsIs Facebook advertising still worth itHow to shift budgets in your ad campaignsWhat is an ads trading deskWhat is Optily's role in helping Shopify merchants with paid advertisingBrendan Hughes has worked in eCommerce marketing for d...