343 episodes
Grow Your Store - The Ecommerce Coffee Break, a Podcast for Shopify Sellers and DTC Brands Become a smarter Shopify store owner. We talk ecommerce, digital marketing, technology, and entrepreneurship to help you grow your business.
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5.0 • 21 Ratings
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Are you an online store owner who wants to skyrocket sales and profits, or someone interested in becoming one? Then you need to listen to the Ecommerce Coffee Break podcast. The show for everyone who sells online. Every week, host and digital marketing veteran Claus Lauter interviews the world's top ecommerce experts and thought leaders. You'll discover proven tactics for better online marketing, more website conversions, and maximum revenue growth for your Shopify store or DTC brand. With over 300 episodes, you're sure to find something that will help you grow your business faster. ✨ Mastering paid ads, social media, email marketing & more ✨ Selecting the best apps & marketing tech for your needs ✨ Optimizing your store for higher conversion rates ✨ Scaling your business with minimum effort 🎧 Short episodes, ideal for listening on the go. Join the 25,000+ monthly listeners getting an unfair advantage over their competition! Running an ecommerce business is hard. This podcast will help. Ranked among the top 5% most popular global shows on ListenNotes, the podcast stands as the fastest-growing in the Shopify ecosystem. New episodes are released twice a week. Please follow, rate, and review the podcast if you enjoy it. 📬 Newsletter: https://newsletter.ecommercecoffeebreak.com/ 🙏 Guest Requests & Listener Questions https://ecommercecoffeebreak.com/contact/ 🎧 Podcast starter playlists: https://ecommercecoffeebreak.com/playlists Follow us for: AI, Artificial intelligence, Business Growth Strategies, Business Operations, Conversion Rate Optimization, Copywriting, CRO, D2C, D2C Marketing, Data Analytics, Digital Marketing Strategies, Direct-to-consumer Marketing, Dropshipping, Ecommerce Logistics, Ecommerce Trends, Ecommerce News, Email Marketing, Entrepreneurship, Marketing Automation, Marketing Technology (Martech), Martech Solutions, Online Store Optimization, Paid Advertising, Paid Ads, Paid Search, Paid Social, Paid Social Advertising, SEO, Search Engine Optimization, Shopify, Shopify Apps, Shopify Apps for Growth, Shopify Dropshipping, Shopify Experts, Shopify Plus, Social Media Marketing, Traffic Generation
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My AI Podcast Avatar Speaks Spanish Like A Native — Claus Lauter | Thoughts on Too Many Shopify Apps, Current Trends in Ecommerce and Ad Spending, Why Avoid Dropshipping with Alibaba, Benefits of Founder's Sidekick Program, Claus's Nomad Lifestyle
In this podcast episode, I share an update on the Ecommerce Coffee Break Podcast and what’s in the pipeline for the next months.Topics discussed in this episode: Why creating a Spanish version of the podcast will benefit the Spanish-speaking ecommerce community Thoughts on the overwhelming number of Shopify apps available to merchants The current trends in ecommerce and global ad spending Advice against starting a business with dropshipping models from platforms like Aliba...
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Stop Losing Money On Ads! Try This Insane AI Hack — Mati Ram | Using First-party Data In Ads, How AI Optimizes Ad Campaigns, Using AI for Better Google And Facebook Ad Results, Importance of Dynamic Segmentation for Targeted Ads
In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com.Topics discussed in this episode: Why third-party cookies are dying and its impact on Google and Facebook adsHow first-party data from your store can improve ad accuracyHow losing third-party cookies do impact ad budgetsHow merchants can use first-party dat...
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Behind the Cart: AI's Secret Role in Conversational eCommerce — Marshall Cowan | What is Conversational Commerce, How AI is Changing Customer Service, How to Keep AI Interactions Authentic, Why AI Might Replace Traditional Sales Funnels (#312)
In this podcast episode, we discuss AI's Secret Role in Conversational eCommerce. Our featured guest on the show is Marshall Cowan, CEO at Clevertar.comTopics discussed in this episode: What is conversational commerce. How AI is changing DTC customer service. How modern AI enables real two-way conversations. Why traditional e-commerce may be disrupted by conversational AI guides. Why conversational commerce drives personalization at scale. How to keep AI interact...
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Forget Influencers, Do This For Viral Ugc Ads — Bostjan Belingar | Differences Between Influencers and Creators, Why Focus On User-generated Content for Ads, How to Motivate Customers to Generate Content, How Demographics Respond to Different Ad Style
In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.comTopics discussed in this episode: The importance of UGC in the age of privacy policies and algorithm changesFinding and working with creators (not influencers) to produce UGCThe process of creating detailed creative briefs to guide creatorsEditing UGC videos for platforms lik...
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Why Your DTC Business Will Fail Without First-party Data — Larry Kim | Why DTC Brands Need First-party Data, How Data Enrichment Boosts Marketing, Importance Of AI For First-party Data, Integrating First-party Data Into Marketing (#311)
In this podcast episode, we discuss why first-party data is the new must-have for DTC marketers. Our featured guest on the show is Larry Kim, CEO of Customers.AI Topics discussed in this episode: The growing importance of owning and using first-party data. Why DTC brands need to own their first-party data. How data enrichment helps optimize marketing campaigns. The risks involved with handling first-party data, and how can brands mitigate them. Why AI is important for...
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Why Followers Don't Pay The Bills! Build A Community That Does — Raquel Rincon | How to Organically Grow a Loyal Customer Community. How To Leverage Existing Communities For Their Products. Best Practices For Monitoring & Managing Online Communities.
In this podcast episode, we discuss how to build a brand community that creates exponential impact. Our featured guest on the show is Raquel Rincon, Partner Success Manager at partnerhero.com.Topics discussed in this episode:How you can organically grow a loyal customer community. How you can leverage existing communities for your products. The best practices for monitoring and managing an online community. What strategies did Taylor Swift's team use to build a strong commun...
Customer Reviews
Always helpful takeaways
I think Claus does a great job of pulling out some actionable tips to try in each episode. Nice work!
Great content for the Shopify community!
Great content for the Shopify community. Claus has done a great job of gathering experts from all areas of the Shopify landscape and brought them together here for a valuable resource to help grow and expand their eCommerce business!
A great show for ecomm brands!
Claus’ podcast is a great way to stay on top of the latest trends and tools in e-commerce. Big fan!