11 episodes
PR in a Car Rich Leigh
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- Business
He's a PR in a Car.
Rich Leigh, founder of the award-winning Radioactive PR, talks business and PR tips in what has been described as 'one part Tom Hardy in Locke, one part Alan Partridge'.
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PR in a Car - Episode 11 - How Covid-19 has Changed PR
It's been two months since the last podcast, which addressed the impact at the very beginning of Covid-19.
There's a lot to say about how it's changed the agency for the time-being, as well as the industry and how clients are buying services. Rich also gets into what it feels like to run an agency right now, how to motivate ALL staff, both working and furloughed and more.
=== If you prefer video podcasts, watch this episode on YouTube here: https://youtu.be/gla1yDZqRqA
=== Chat to us on Twitter:
https://www.twitter.com/RichLeighPR
https://www.twitter.com/Radioactive_PR -
PR in a Car - Episode 10 - The impact of Covid-19
In episode 10, we talk about the impact of Covid-19 on our agency and the wider industry to this point, as well as talking about resources to support businesses and staff.
=== If you prefer video podcasts - watch and subscribe on YouTube here: https://youtu.be/Udg7mfYedPg ===
Chat to us on Twitter:
https://www.twitter.com/RichLeighPR
https://www.twitter.com/Radioactive_PR
Visit our agency site at https://www.radioactivepr.com -
Episode 9 - What is 'digital PR' and is it something you need?
This week, we're talking about 'digital PR' - what it is, how and why it's beneficial to brands and why we're hearing so much about it right now in and around the marketing and PR world.
=== If you'd prefer to watch this episode, head to YouTube and watch here: https://www.youtube.com/watch?v=S2bUIwtV8U0&feature=youtu.be ===
Chat to us on Twitter:
https://www.twitter.com/RichLeighPR
https://www.twitter.com/Radioactive_PR
Visit our agency site at https://www.radioactivepr.com -
Episode 8 - Why Influencer Marketing Needs to Grow Up - and How it Can
This week, Rich talks about influencer marketing - and about how brands keep throwing good money after bad on brand awareness plays that might or might not return a penny. There is an alternative - and he gets into that, and how Radioactive Talent is helping influencer marketing grow up.
=== Watch this and every other episode on YouTube here: https://www.youtube.com/watch?v=RxwN2vVTmbU
=== Chat to us on Twitter:
https://www.twitter.com/RichLeighPR
https://www.twitter.com/Radioactive_PR
Visit our agency site at https://www.radioactivepr.com -
Episode 7 - Four Things Every Amazing Creative PR Idea Needs
He’s a PR in a Car, so... you get the idea.
This week, Rich talks about the 4 things every great creative PR campaign has in common.
=== If you prefer video podcasts - watch on YouTube using this playlist: https://www.youtube.com/playlist?list=PLeBt4rBP4xfD4wiPZJPs90v8esd5aCwPU
=== Chat to us on Twitter:
https://www.twitter.com/RichLeighPR
https://www.twitter.com/Radioactive_PR
Visit our agency site at https://www.radioactivepr.com -
PR in a Car - Episode 6 - Building a Team
He’s a PR in a Car, so... you get the idea.
Rich talks about building a team - what to prioritise when recruiting, red flags, missteps, what it looks like when things go well and other thoughts and tips.
Subscribe and leave a 5 star rating if you like the episode, pretty please!
Chat to us on Twitter:
https://www.twitter.com/RichLeighPR
https://www.twitter.com/Radioactive_PR