30 episodes

We are media buyers and marketers ourselves, and we understand the impact that changing dynamics in the markets can have. Every brand and agency is quickly adjusting to our new realities.

To stay up-to-date we're launching a live Q&A to offer expert advice on digital advertising channels, tactics, and strategies.

choozlechat Choozle

    • Business
    • 5.0 • 1 Rating

We are media buyers and marketers ourselves, and we understand the impact that changing dynamics in the markets can have. Every brand and agency is quickly adjusting to our new realities.

To stay up-to-date we're launching a live Q&A to offer expert advice on digital advertising channels, tactics, and strategies.

    Maximizing your digital advertising campaigns for the holidays with Madi

    Maximizing your digital advertising campaigns for the holidays with Madi

    Digital advertising continues to play a big role in how consumers get their holiday shopping done. We spoke with Madi Fafinski, a Choozle Account Coordinator, to dig into the opportunities for marketers to win with their digital strategies during the holiday season.

    • 10 min
    Connected TV Options for the Holiday Season with Sam Rutishauser

    Connected TV Options for the Holiday Season with Sam Rutishauser

    Join Samantha Rutishauser, Choozle’s Northeast Account Executive, for a Choozlechat to hear her perspective on how to leverage Connected TV (CTV) advertising during the holiday season. Find out how to build successful strategies around CTV ads during one of the most competitive advertising seasons of the year.

    • 11 min
    What is machine learning for marketers with Callie Federer

    What is machine learning for marketers with Callie Federer

    Join Choozle’s own Data Scientist, Callie Federer, for a Choozlechat discussing the role of machine learning in the programmatic ad tech space. Whether you're looking to find out what machine learning is, or you want a deeper look into how Choozle is using it to expand our service offerings, she covers it all.

    • 14 min
    Connected TV Strategies for the Summer Olympics with Sam

    Connected TV Strategies for the Summer Olympics with Sam

    Join us this week as we talk about the exciting connected TV strategies available during the 2021 Summer Games.

    • 20 min
    Preparing Your First-party Data with Travis

    Preparing Your First-party Data with Travis

    It’s no secret to any agency, programmatic or not, that major changes are afoot in the ad industry. Between GDPR and CCPA, iOS14, and the phaseout of third-party cookies across all major browsers by 2022, a lot has already begun to evolve in the digital ad ecosystem, with plenty more coming soon.

    As the end of third-party cookies come near, there are things that marketers can do with their first-party data to prepare for these changes. We spoke with Travis Davis, our VP of Product, to understand how first-party data can be used in digital ad campaigns going forward and how you can prepare for these changes.

    • 17 min
    Advanced Campaign Optimization Tips with Rob Brockmann

    Advanced Campaign Optimization Tips with Rob Brockmann

    Ready to optimize at another level? Director of Growth Account Management, Rob Brockmann, shares advanced optimization tips for your next campaign!

    • 19 min

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