35 episodes
Marketing 101 - BIG steps for small businesses Marketing 101
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5.0 • 4 Ratings
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Let's think of Marketing like learning to play an instrument - mastering the piano is great, but beginners can attract an audience too. Each week Marketing 101 will break down the barriers of a particular marketing activity and give you simple, practical advice and ideas to put into action today. Small business owners and the self employed can’t always be marketers too, you’ve got your customers and your product to focus on. But, if you have a website or social media presence for your business then you DO need to adhere to best-practice for the platforms that you use and you should make use of the tools they provide. The Marketing 101 podcast will tackle and remove 'the overwhelm' of one topic per week (topics like Search Engine Optimisation, Content Marketing and Social Media Marketing) and give you clear, actionable steps to take within your own business without having to hire in a consultant or a web developer.Support the podcast via Patreon with a small donation of £5 per month; https://www.patreon.com/marketing_101
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Words of Wisdom from the Marketing Meet-up, Brighton
Want some words of advice from 10 different professional marketers?! Look no further.... Today I presented at the fantastic Marketing Meet-up event run by Vicky King (Plus Accounting) and Amy Pulling (Cognitive Law) - I was teaching the room all about podcasting, so we thought we'd record and publish one as a live example.
My challenge to them was to give me a 'vox pop' - some words of wisdom or a favourite quote, to give a little inspiration to the Marketing 101 listeners!
Enjoy!
Thanks, Alex
Alex Ryan - Marketing Consultant: alexryanuk.com
For the Marketing 101 blog: http://101blog.co.uk/
Marketing 101 Agency: marketing-101.co.uk
Linktree (social media etc.): https://linktr.ee/marketing.101 -
101 News 🗞 this week; Meta's new updates, possible TikTok ban in the US, X’s hidden like count & Glasgow Willy Wonka
Welcome to our podcast within a podcast, ‘101 News’ hosted by Ren from Marketing 101.
This week’s episode entails updates from the world of marketing, including:
Meta’s new updatesTikTok’s pending US banX’s hidden like countMeme of the WeekRen Slavin - Instagram: https://www.instagram.com/renslavin/
Ren Slavin - Linkedin: https://www.linkedin.com/in/ren-slavin-8aa39b168/
For the Marketing 101 blog: http://101blog.co.uk/
Marketing 101 Agency: marketing-101.co.uk
Linktree (social media etc.): https://linktr.ee/marketing.101 -
101 News 🗞 this week; new features from Threads and Instagram PLUS TikTok's musical drama
Welcome to our podcast within a podcast, ‘101 News’ hosted by Ren from Marketing 101.
This week’s episode entails updates from the world of marketing, including:
Instagram’s new maps featureThread’s in-app cameraTikTok/Universal DramaRen Slavin - Instagram: https://www.instagram.com/renslavin/
Ren Slavin - Linkedin: https://www.linkedin.com/in/ren-slavin-8aa39b168/
For the Marketing 101 blog: http://101blog.co.uk/
Marketing 101 Agency: marketing-101.co.uk
Linktree (social media etc.): https://linktr.ee/marketing.101 -
101 News 🗞 this week; updates from Instagram, TikTok and Google, Spotify Wrapped and ASDA's Christmas Campaign
Welcome to our all-new podcast within a podcast, ‘101 News’ hosted by Ren from Marketing 101.
This week’s episode entails updates from the world of marketing, including:
New updates from Instagram, TikTok and GoogleSpotify Wrapped - Personalised MarketingASDA's Christmas Campaign as our Meme of the Week
Ren Slavin - Instagram: https://www.instagram.com/renslavin/
Ren Slavin - Linkedin; https://www.linkedin.com/in/ren-slavin-8aa39b168/
For the Marketing 101 blog; http://101blog.co.uk/
Marketing 101 Agency; marketing-101.co.uk
Linktree (social media etc.); https://linktr.ee/marketing.101 -
AI & Branding with Bill Wallsgrove (aka 'Brandad')
Well, what an absolute pleasure! Absolutely fascinating insight in to the past, present and future of branding with Bill Wallsgrove, also known as Brandad! Clearly well versed in his subject, Bill takes us on an entertaining and insightful journey of branding through the ages, giving a deeper understanding of the importance of brand, and how to come to a better grasp of your own!
This episode is ideal for those launching a new brand or rebranding their existing business, or quite frankly, for anyone interested in the world of marketing, branding, AI, and just good, pure storytelling. Our longest episode yet but ABSOLUTELY one that holds true value. Dive in with a master of his art, and me, of course!
Alex Ryan - Marketing Consultant: alexryanuk.com
For the Marketing 101 blog: http://101blog.co.uk/
Marketing 101 Agency: marketing-101.co.uk
Linktree (social media etc.): https://linktr.ee/marketing.101
Bill Wallsgrove: Linkedin
Brandad: https://brandad.co.uk/ -
Words of Wisdom, LIVE from the Sussex Business Show
A very special episode recorded LIVE at the Sussex Business Show in late September 2023. Marketing 101's Alex Ryan spoke to a multitude of local business owners and entrepreneurs to find out their words to live by - perhaps some advice they would give their younger selves, the key to happiness, or just a mantra that guides them in their own business.
You'll hear from a whole host of inspirational people, including the founder of the Sussex Business Show, Sonny Cutting, plus a real life DEATH EATER - actor Jon Campling.
Featuring:
Heather Barrie, Effective Entrepreneurs
Magdalena Duffy, Utility Warehouse
Sarah May, Mayday HR
Christine Gillott, Care For Veterans
Karl Elwood, Elwood Wines
Jenny Kelly, CmdShiftR
Paul Bridges, Motion Graphics
Martin Whiskin, Voiceover Artiste
Oliver Moore, Realms of Peril & Glory
Roksana Anning, Apex Mindset
Jon Campling, Actor (Death Eater, Harry Potter movies)
Jonathan Newman, Deep Research
Martin Leppard, H2 Productions
Sonny Cutting, Sussex Business Show
Adam Francis, Whiskey Solutions
Terry Bower, Inside Stories
Lyndsey Clay, Connected Brighton
Bruce Bignell, Evolve Pipedrive Consultants