311 episodes

My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.

It's Always Day One It's Always Day One

    • Business
    • 5.0 • 8 Ratings

My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.

    Amazon Community Updates (May 2, 2024)

    Amazon Community Updates (May 2, 2024)

    In this episode of Amazon Community Updates, we dive into the latest strategic shifts and enhancements at Amazon, providing you with concise insights into advertising efficiencies, product presentation innovations, and crucial financial updates. 

    Learn how to optimize your ad spend, enhance product appeal, and navigate new platform features like Keyword Groups and Virtual Bundles. We also discuss the new Returns Processing Fee and its implications for sellers. 

    Tune in to stay informed and refine your strategies to maintain a competitive edge on Amazon.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 3 min
    Amazon Community Updates (April 23, 2024)

    Amazon Community Updates (April 23, 2024)

    In this episode of "Amazon Community Updates," we cover the latest news from the Amazon marketplace for April 23, 2024. Learn about Amazon DSP's new "Subscribe & Save" lookalike audiences and Amazon Brand Analytics' Customer Lifetime Value insights. Discover why plain colors are winning on Amazon and how Sponsored Brands advertising can drive significant growth.
    Find out how Liquid IV's launch sold over 10,000 units in 30 days and why maintaining a Net PPM under 40% is crucial for profit. We also discuss content mismatches, Amazon's new policy on permanent logos, and strategies to combat Chinese competition. Plus, get insights on the Sponsored Products Search Term Impression Share Report, how cookware images with food boost sales, and how design flaws can lead to massive losses.


    Tune in for these updates and more on "Amazon Community Updates."


    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 4 min
    Amazon Community Updates (April 21, 2024)

    Amazon Community Updates (April 21, 2024)

    In this episode of "Amazon Community Updates," we have  15  insights for Amazon sellers. 

    Learn how a compelling brand story, strategic call-outs on packaging, and color psychology can boost sales. We discuss evolving ad placements, optimizing price-pack architecture, and the benefits of Premium A+ content. 

    Discover the importance of clear product images, explore new goals in Sponsored Brands campaigns, and unlock the potential of FBA. We also share updates on virtual bundles with discounts, Amazon's AI Image Generator, and mandated safety standards for button batteries. 

    Plus, find out how Amazon's social media integrations could revolutionize your marketing strategy. Tune in for actionable tips and stay ahead in the Amazon marketplace.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 3 min
    Amazon Community Updates (April 12, 2024)

    Amazon Community Updates (April 12, 2024)

    In this episode of "Amazon Community Updates," we bring you the latest from Amazon's ever-evolving landscape. 

    Tune in to discover new features being tested in the USA, including the "Customers also search" tool, designed to enhance product discovery. 

    Learn about the enhanced visibility of Virtual Bundles in the UK, stringent new safety standards for dietary supplements, and the importance of using high-quality lifestyle images. We also cover significant strategic shifts from Amazon’s CEO Andy Jassy and the introduction of Rufus, an AI tool aimed at refining search functions. 

    Plus, get insights into the new updates to Amazon DSP and the exciting interactive store page launched by Procter & Gamble for their spring sale. 

    Don't miss out on these crucial updates that could impact your experience and strategy on Amazon.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 2 min
    Amazon Community Updates (April 04, 2024)

    Amazon Community Updates (April 04, 2024)

    In today's episode of 'Amazon Community Updates,' we cover essential insights for Amazon sellers, from Prime Day submissions to the latest shifts in FBA fees and ad strategies. 

    Discover how changes in Amazon's search algorithm and Q1 ad spending data could affect your sales strategy. We also touch on policy updates, the advantages of Amazon DSP, Walmart Connect's ad targeting innovations, and key actions for maximizing your Amazon Vendor Services investment. 

    Perfect for both new and seasoned sellers, this episode is packed with tips and trends to help you succeed on Amazon.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 2 min
    Amazon Community Updates (April 03, 2024)

    Amazon Community Updates (April 03, 2024)

    Explore the latest advancements and strategic changes on Amazon with our newest episode of Amazon Community Updates. 

    In this concise update, we delve into pivotal developments including the introduction of podcast ads through Amazon DSP, significant changes to the Fresh grocery stores' checkout technology, and the launch of Shoppable Basic A+ Content modules. 

    We also cover essential tips on optimizing your advertising strategy, leveraging customer reviews, and managing inventory more efficiently. 

    Whether you're a seasoned seller or new to the platform, this episode is packed with insights to help you navigate Amazon's dynamic ecosystem and enhance your selling and advertising efforts. 

    Tune in to stay ahead in the ever-evolving world of Amazon.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 2 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

MooreAmazon ,

Best Amazon Info

George does a fantasies job unpacking the experience with each guest into bite sized nuggets.

The information is very relevant and actionable.

As a seller and a consulting the information is correct and there is always a new tip to learn.

Thank you,

BillyGrr ,

Best pacts for Amazon vendors and sellers

There are a lot of podcasts out there about selling on Amazon. I’ve listened to a lot of them and think George’s is the best, at least for what I do which is trying to move the top line for clients with established brands. George doesn’t waste any time and gets right into useful content that goes very deep. He’s also not trying to sell anything. I find it very useful and look forward to every episode.

Brittsemarie ,

Absolutely a must for advanced sellers!

george’s podcast is in my top three Amazon seller podcasts and I have been an Amazon consultant for brands for over 10 years. There’s a lot of podcasts out there to choose from and there’s almost too many so you really need to think about what it is you want to learn and what level of seller you are... The techniques & conversations that are discussed on George’s podcast can be fairly advanced. The topics are pretty straightforward and ALWAYS super relevant to the current or future selling ecosystem. If you are an intermediate to advanced seller you must be listening to this podcast on a regular basis or you’re missing a lot of content that is super actionable...Oh yeah, probably my favorite aspect of George’s podcast, he respects our time! They’re never over a half an hour and there’s no fluff about how the guest was raised or what the favorite cereal of the guest was when he/she was 10 years old. Its truly all content that’s very rich in data and value. Thanks George!

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