1 episode
The Customer Acquisition Podcast Nettly
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- Business
Get the most effective strategies, tactics, and tools to generate more leads, acquire more customers, navigate long sales cycles for your industry 4.0 company
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How IoT is Changing Sales and Selling Products as Services
In this episode I am joined by Elisabeth Schloten, CEO at ECBM to discuss what implications will IoT have on the sales process. You will learn:
How IoT will change pricing and billing models for “industry 4.0” companies who historically have sold one-off products
How these new billing and pricing models will change sales culture and incentives
How industry 4.0 companies need to change their value proposition when they start introducing new pricing and billing models
How IoT will affect both direct and indirect sales
How marketing departments will be able to make better campaigns as the number of connected devices increases