Start, Grow, or Pivot: Business Planning & Strategies For Women Entrepreneurs Katelyn Gray

I’ll be the first to say setting and holding healthy boundaries with my clients has been crucial for my well-being as an entrepreneur, and I think this holds true for any small business owner.



Without boundaries, it’s easy to become overwhelmed and overworked, leading to burnout and—worst of all—resentment. That’s the last feeling I want to have toward my clients, and I’m willing to bet you feel similarly. 



Here are some practical ways to set and hold healthy boundaries with clients. These are things that have worked in my business AND that have worked for my clients in their businesses too.





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As a full-time business consultant and former commercial loan officer, I’ve seen businesses at every stage, from scrappy start-ups to companies going on 50+ years.



What I’ve noticed is that it’s much easier to thrive in business if you set yourself up for success from the start. The saying, an ounce of prevention is worth a pound of cure comes to mind. It’s not that we can’t right the ship if you get off course, but wouldn’t you rather design a business you don’t need to fix a year from now?



Listen in for 5 mistakes to avoid when starting your business—and what to do instead.





SHOW NOTES

https://katiegrayofficial.com/mistakes-to-avoid/



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FOLLOW ALONG

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ENROLL IN THE BRAND VALUES COURSE

https://katiegrayofficial.com/mini-course-download/

Some people will argue that you don’t need a niche. These are usually the same people who say things like, “You are the niche.” (Which, ironically, still means you have a niche, albeit one that centers on you and your personality instead of a topic.)



As usual, there’s some nuance here. I don’t advocate for ignoring a niche altogether and just “winging it” because this tends to slow business growth and create confusion. But I also don’t suggest you confine yourself to a really narrow niche that will bore you to tears six months from now. Having to talk about the same concepts and ideas day in and day out isn’t sustainable for most entrepreneurs.



Here's how to find your niche.





SHOW NOTES

https://katiegrayofficial.com/how-to-find-your-niche/



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FOLLOW ALONG

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MAKE THINGS EASIER: ENROLL IN THE BRAND VALUES MINI COURSE (FREE)

https://katiegrayofficial.com/mini-course-download/

Ask 100 people whether blogs are still relevant, and you’ll get 100 different answers ranging from “no way!” to “absolutely!” 



But you’re probably here because you’re asking yourself whether you should start a blog to promote your business. And that answer depends entirely on whether the potential benefits of blogging are worth the time and energy it takes to run an effective and consistent blog.



Blogs are not a quick fix, get-rich-quick scheme, or guarantee. But they’re hugely beneficial for business owners who a) want them and b) know how to leverage them to boost visibility and attract potential clients.



Gratefully,

Katelyn 



SHOW NOTES

https://katiegrayofficial.com/are-blogs-still-relevant/



EXPLORE THE SHOW

https://katiegrayofficial.com/show/



FOLLOW ALONG

Come say hello on TikTok or Instagram. I’m @katiegrayofficial.



WORK WITH ME

Learn more and book a call at katiegrayofficial.com.



GET MY HELP STARTING YOUR BLOG

Book your session at https://katiegrayofficial.com/start-your-blog/.



Here’s what you’ll get:


90-minute zoom call with me
Customized report showing all the decisions we made during our session, along with your action plan and session notes
Your first 4 blog posts personally edited by me
30 days of ongoing support as you work through the action items (just in case you get stuck on anything)

No matter what problem you're trying to solve or decision you're trying to make, stream-of-consciousness writing will help you tap into your intuition faster.



No writing skills necessary!



If you're a visionary, a dreamer, or an innovator, I invite you to try stream-of-consciousness writing as an alternative to meditation. I encourage you to use this technique to dig into your intuition and make space for it to show you the path forward.



xo

Katelyn



Learn more about my work and get the transcript of this episode HERE.



Follow me on IG: @katiegrayofficial



Work with me: https://katiegrayofficial.com/coaching/

As a blogger-turned-coach, I know how beneficial it can be to add a blog to your website.

But it’s jungle of information out there. Instead of getting overwhelmed or giving up entirely, I’ll share what you need to know (and ONLY what you need to know) to add a results-oriented blog to your existing website.



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Let’s stay in touch!

>> Follow me on IG @katiegrayofficial

>> Learn more about my work and book your free consultation at www.katiegrayofficial.com/coaching

>> Find show notes, ask questions, and leave comments about this episode at www.katiegrayofficial.com/show