151 episodes
Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Industry Entreprene Rita M. Perez
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4.9 • 14 Ratings
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Travel Industry Disruptors welcome! In this weekly podcast, I share, along with featured guests, the actual strategies that will keep your travel business moving forward. We discuss foundations, marketing, sales, client experience, systems, supplier relations, and everything in between to empower you to run an effective and profitable travel business, and not just another travel hobby.For travel agents/advisors, travel suppliers, tour operators, tourism professionals, travel coaches, travel creators, travel business owners, travel agency owners, host agency owners, and travel industry support partners.
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Ep 149 The 5 Keys to Travel Agency Profitability with Jenn Lee
Ready to make your travel business profitable? I'm so stinking excited to welcome travel industry powerhouse, Jenn Lee, to the podcast! Join us as we share what we feel are the five keys to profitability for your travel agency.
In this episode, we share:
· Some of the differences between the IC and Franchise models of business
· The shift you need to make within to step into your CEO role
· Prioritizing paying yourself as an agency owner
· and so much more!
Enjoy (and take action)!
Use Jenn's Profitability Plan: https://docs.google.com/document/d/1NsRJpXt_MYJy2YNad5ocQBQwDGzc3nsW/edit?usp=sharing&ouid=114926748892078046586&rtpof=true&sd=true
Learn more about Travel Planners International or Vacation Planners: https://www.travelplannersinternational.com/ or https://vacationplanners.com/
Join Jenn's FB Group: https://www.facebook.com/groups/300979650917199
Follow Jenn or text her: https://www.facebook.com/JennLeeLovesTravel or 321-689-0521
Register for the 2nd Annual Travel Tech Audio Summit!
https://takethehelm.thrivecart.com/travel-tech-audio-summit/
Marketing Power Hour BOGO Flash Sale through 4/29/2024! https://calendly.com/ritaventures/take-the-helm-marketing-consulting-flash-sale-bogo
Use the Lead Generation Calculator: https://programs.steeryourmarketing.com/products/courses/view/1138259
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JOIN the Marketing Business School Community:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 148 Cultivating Relationships to Fuel Success (A Tribute to Edouard Jean)
We lost a very dear friend in the industry this week, Edouard Jean. He was the owner of Massive Travels and was very active with ASTA having served as Chapter President, and was getting ready to start a campaign for the Board.
He was a champion for minorities in the industry, as well, having served as a Board Member of the Association of Black Travel Professionals, and many other organizations.
This episode is a tribute to him and his legacy of service. I'm sharing his full interview from last August's Ascending in your Travel Business Audio Summit where he shares lots of gems on how he grew his business through cultivating relationships.
In this episode, we share:
· Hold Ed sold hundreds of people onto group trips before becoming a travel advisor
· Some of his guerrilla marketing tactics
· The benefits of nurturing genuine relationships outside of business transactions
· and so much more!
Enjoy (and take action)!
Register for the 2nd Annual Travel Tech Audio Summit!
https://takethehelm.thrivecart.com/travel-tech-audio-summit/
Marketing Power Hour BOGO Flash Sale through 4/21/2024! https://calendly.com/ritaventures/take-the-helm-marketing-consulting-flash-sale-bogo
Join the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
---------------------------------------------------------------
JOIN the Marketing Business School Community:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 147 4 Steps to Finding your Next Travel Agency Leads
We just wrapped up a 4-Week Series on where to find leads according to various travel agency niches. Now it's time to take action and align your goals with a personalized plan!
In this episode, I share:
· The importance of focus and confidence to take help you take action
· Targeting a specific niche rather than a broader audience
· Using Q2 to really challenge yourself to take action and experiment to see what works
· and so much more!
Enjoy (and take action)!
Schedule a Marketing Power Hour and Get a Custom Lead Generation Plan: https://calendly.com/ritaventures/marketing-consulting
Register for the 2nd Annual Travel Tech Audio Summit!
https://takethehelm.thrivecart.com/travel-tech-audio-summit/
Join the Cruise Content Library: https://programs.steeryourmarketing.com/products/courses/view/1166776
---------------------------------------------------------------
JOIN the Marketing Business School Community:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 146 How to Find Leads as a Luxury Travel Agent (4/4)
If you don't have leads in your business, you don't have a business. So let's find you those leads!
In this 4-Part Series, I'm going to share how to find leads in 4 of the top travel niches: family, romance, food and wine, and luxury.
Join me as I dive in today to the Luxury Travel Niche for part 4.
In this episode, I share:
· Understanding the mindset of luxury travelers at every stage
· Where you can find them based on this information
· Real-world Google research for events that potential luxury travel clients may be hanging out at
· and so much more!
Enjoy (and take action)!
Schedule a Marketing Power Hour and Get a Custom Lead Generation Plan: https://calendly.com/ritaventures/marketing-consulting
Register for the 2nd Annual Travel Tech Audio Summit!
https://takethehelm.thrivecart.com/travel-tech-audio-summit/
---------------------------------------------------------------
JOIN the Marketing Business School Community:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 145 How to Find Leads as a Food and Wine Travel Agent (3/4)
If you don't have leads in your business, you don't have a business. So let's find you those leads!
In this 4-Part Series, I'm going to share how to find leads in 4 of the top travel niches: family, romance, food and wine, and luxury.
Join me as I dive in today to the Food and Wine Travel Niche for part 3.
In this episode, I share:
· Understanding the mindset of foodie travelers at every stage
· Where you can find them based on this information
· Real-world Google research for events that potential foodie travel clients may be hanging out at
· and so much more!
Enjoy (and take action)!
Schedule a Marketing Power Hour and Get a Custom Lead Generation Plan: https://calendly.com/ritaventures/marketing-consulting
---------------------------------------------------------------
JOIN the Marketing Business School Community:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
rita@steeryourmarketing.com -
Ep 144 How to Find Leads as a Romance Travel Agent (2/4)
In this 4-Part Series, I'm going to share how to find leads in 4 of the top travel niches: family, romance, food and wine, and luxury.
Join me as I dive in today to the Romance Travel Niche for part 2.
In this episode, I share:
· Understanding the mindset of romance travelers at every stage
· Where you can find them based on this information
· Real-world Google research for events the potential romance travel clients may be hanging out at
· and so much more!
Enjoy (and take action)!
Schedule a Marketing Power Hour and Get a Custom Lead Generation Plan: https://calendly.com/ritaventures/marketing-consulting
---------------------------------------------------------------
JOIN the Marketing Business School Community:
https://programs.steeryourmarketing.com/products/courses/view/1117728
Say HI on Social:
Facebook: http://www.facebook.com/takethehelmvbs
Instagram: http://www.instagram.com/takethehelmvbs
Group: https://www.facebook.com/groups/529490048073622
Direct EMAIL:
rita@steeryourmarketing.com
Customer Reviews
Such helpful info!
I really enjoy listening to Rita’s podcast. While I’m not in the travel industry it’s so easy to apply her business and marketing tips to my small biz. Highly recommend.
Thank you Rita!
Im a new VA for travel businesses and your podcast has helped me TREMENDOUSLY. Thank you so much. I love your podcast! Seriously so valuable 😁
Relatable Host. Game Changing Content.
After binging several episodes, I’m reminded of what I’ve been missing in my biz…strategy. The content here is game changing and Rita is such a relatable host. Truly a gift to our industry. Thanks Rita!
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