Marketing Espresso Bec Chappell

Are you not doing anything because none of it is 'good enough.'
You're not alone.
Most of the customers I work with have a real sticking point when it comes to perfectionism, in fact they're completely paralyzed by it.
This fear that when they put themselves out to the world the world will find out they're not good enough, don't know what they're talking about, or god help us someone is smarter than us.
Today I am chatting through how you can stop letting procrastination be the sticking point when it comes to your marketing.
DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

In this episode, we are chatting about one of the most feared topics among business owners... Cashflow.

It's a word that makes a lot of business owners cringe, but it is something that absolutely needs to be on your radar, and depending on the type of business you run, will depend on what your unique cashflow needs to look like.

I hope you love this episode.

Hilary O'Dwyer is a numbers ninja and the founder of Titian Consulting, a virtual CFO offering.

After 25 years working and managing the finance teams for large and listed organisations in Australia and the UK, Hilary now helps business owners & CEOs of start-ups look after the hard stuff, understand their numbers and create and execute strong business plans. Working in the business, she makes sure everything is up to scratch so there are no nasty surprises down the line.

Numbers tell a compelling story, but most business owners aren’t trained to interpret the data in a way that benefits their bottom line. As a finance professional, Hilary helps people streamline their processes and create business plans based on accurate information and not a gut feeling. 

www.titian.consulting
https://www.linkedin.com/in/hilary-o-dwyer-85b35913/
DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

What is actually going on for me?

It's a trend going around on social media at the moment, and I kind of love it, so why not tell you what's going on for me.

This episode covers:
Learning from those older than us and understanding they have more wisdom than we doNOT ghosting in business - always aim to have honest conversations with people, let's stop ghosting if we don't want to go through with a proposalThe interesting world that is social media - what is Meta doing, and whether you've thought about the data security issues with TikTokRemembering that when you sign up to social media you are buying from those businesses, you do not have a say in what or how they do their businessWhy not using copy/paste is the formula for successful marketingWhere did innovation go?& some fun truths about what it is like to be a single, 36-year-old woman!DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

I have Siobhan back on this episode to chat all things repositioning!

The reality is, at some point in your business your market will shift, when this happens you have two options, to shift with it, or to not be in business anymore.

On this episode, we're talking about why it's beneficial to reposition well before that point and to understand when it is time to do so!

Siobhan Mulvahil is the owner and founder of Marketing with Zest. She has over 20 years of freelance marketing consulting experience. Having worked in a range of small businesses, from IT right through to Offshore Energy, she is an expert in marketing that can adapt to the needs of any organisation. She has a BA in Media, Graduate Certificate in Business, Certificate in Digital Marketing and is a Certified Marketer with the Australian Marketing Institute (AMI).

Resources:
withzest.com.au
Instagram: @withzest_au
LinkedIn: https://www.linkedin.com/in/siobhan-mulvahil-with-zest/




DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

This week was my business birthday, so I thought it's the perfect opportunity to take you on a little journey that is my career.
I have tried to throw in some nuggets throughout the stories.

But my key takeaways are

You don't need to go to uni in order to have a successful career - why get in debt when you can learn so much on the job?
Always seek to learn, you never have all the answers
Your 20s are for learning, don't become a teacher before you learn - have the corporate career, work within a business so you understand how businesses work so you understand building a business vs building a sustainable business
Whenever a door closes, another does open, but you have to choose to walk through it
DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

In this episode I have Reem back to talk to us all about the power of a good website! Regardless of your industry!

Remember your website is your digital shop front so treat it that way

Reem Kubba,  the Founder and website and SEO whisperer, of The SEO Room is known for her holistic marketing focus. Reem helps your business grow by increasing your online visibility. Reem has taken websites from generating 10K from SEO to generating 400K in SEO and websites that have no online visibility on Google to being #1 on Google search engine and generating thousands of dollars in revenue consistently. 
Reem provides holistic marketing strategies that are tailored to your business needs, specialising  in user-friendly web design and development, and SEO services. With a Bachelor of Business majoring in Marketing and International Business, and years of experience in creating and implementing marketing strategies, Reem's result-oriented approach allows her to help other business owners shine online and grow their businesses to their full potential.

https://seoroom.com.au/
DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative