The Personal Stylist Podcast Sydney
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- Business
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The podcast for personal stylists who are ready to stand out and style a little bit differently than everyone else. Whether you’re dreaming, starting, or growing your styling business, The Personal Stylist Podcast is your go-to resource. Here, you’ll get a different POV on what it takes to run a styling business - from all things business, to practical, and to mindset. You’ll learn how to create a styling business that takes you from overworked to profitably booked.
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Episode 134: My Last Episode... For Now
I’m dropping my FINAL podcast episode… for now! If you’ve been following along, then you’ll know that I’m taking a big PAUSE in 2023 - a pause from what I’ve been doing nonstop for the past 12 years. This episode dives into the lessons I’ve learned and what I’m most excited about during this pause.
Listen as I talk about:
My WINS and how I track these every month
The Importance of CREATING SPACE
How to learn aboutYOUR PATTERNS
and INVESTING in YOURSELF!
Stay tuned as over the next two weeks, I will be sharing a few ways you can still invest in yourself The Profitable Stylist way even during this pause.
Thanks so much for listening to this podcast - I loved every minute of it and hearing your responses to it was awesome. It’s a resource you can listen to again and again.
I truly want everyone to have a profitable and sustainable business and I’ve loved being a part of so many of your journeys to doing just that. -
Episode 133: Create More & Take Nothing Personally
We’re halfway through January already—that was fast!
For the past weeks, I’ve shared with you power moves to make your 2023 more in alignment with your business, and now, we’re down to the last episode of this series.
Just a recap, I’ve talked about taking a pause and making things more personal in the past episodes. Today, I’ll be sharing TWO power moves for a more aligned year.
One reality in having a business is, as much as we want to, we can’t please everybody. And when we don’t please everyone, ie. someone thinks your services are too expensive or they want to change your process, this can lead you to question yourselves or your offerings (but more than likely, , those people just aren’t your target audience anyway!)) In this episode, I’ll share with you how you can overcome situations like this and how you can offer more to your target audience *winks*
Tune in as I talk about:
-Benefits of NOT taking things personally
-How BEING REAL can increase your influence online
-Why you should assume the BEST in your business
-How creating MORE offers promotes ONE offering
This episode is a blast and I hope you’ll learn a lot! Share with me your thoughts by sliding into my DMs. You know where to find me ;) -
Episode 132: Make It More Personal
There are a LOT of shifts happening in entrepreneurship and the online industry right now.
If you’ve ever been scrolling online or reading an email and were like… hmmm, sounds like that OTHER marketing email I just read… there’s a reason for that. #1 - traditional marketing tactics DO work.
AND…. I think they are shifting for people.
People are craving a more personal touch. They are craving less of the “this thing I’m selling you will solve all of your problems!” pitches and more of a “here’s how it will help, here’s what it won’t help” style of conversation.
Last year, I shifted from doing ZERO sales calls - falling into the thought of “well, if they want it, they’ll buy it. I don’t need to convince anyone” to coming back to sales calls because I LIKE talking to people about what they need and how what I do might help them with that - or how it might not be the best thing.
In this episode, I’ll talk you through the importance of making things more personal in your own business. Whether it be your sales call, your first interaction with clients, or your audience online, your influence can reach people better when you make it personal.
Listen as we talk about: :
-My STRENGTH as a human and how it relates to marketing
-How NOT SELLING is often more SELLABLE
-THREE things to make things more personal this year
Send me a DM and share how you’d make this year more personal ;) -
Episode 131: Taking A Pause
Happy 2023!
I hope you had a blast celebrating the new year with your loved ones! 2022 sure did teach us a lot of lessons and I’m ready for more this year—I hope you are too!
I’m welcoming in this new year with a short series of podcast episodes on what alignment in 2023 alignment looks like for me. I talk a lot about how aligning ourselves with our goals is important not only to our business, but also to our overall wellbeing - mental, physical, spiritual
My first lesson in 2023 Alignment is TAKING A PAUSE.
I’ve been styling, coaching, and working for myself since 2009 - and it’s been so fun. I’ve worked with amazing people, learned so much about myself. And have been doing the same things for over a decade. My life has shifted radically since my divorce in 2019. I’m happier, healthier, and have new desires on the horizon.
So as 2022 came to a close, I’ve been asking myself - at What could be next? What else can I do? What do I want to do? What’s something totally different that lights me up in the same way?
Reflecting on these questions- about what ELSE is out there - really excites me. That feeling of excitement lets me know I’m on the right path and for me, that path in 2023 is a PAUSE.
In this episode, I’ll share:
How taking a pause - whatever a pause looks like for you- is actually a BENEFIT
My motivations on a taking a pause
How to tell if you really need a pause
For 2023, I invite you to contemplate what taking a pause could mean for you - whether it’s a pause from social media, hustle culture, a service or offering that feels like it’s dragging you down, a job, relationship, friendships, watching TV. PAUSING gives you power to reflect on what is truly the right thing, in the right time, for you.
This episode is really personal for me and I hope you’ll take away a lesson or two from this one.
Please share with me what you're pausing this year. Tell me what you're getting rid of this year. Send me a DM!
To your 2023 evolution,
Sydney
PS - see you next week in the Virtual Planning Retreat. This is the PERFECT time to create an aligned 2023 - to ask yourself the questions of: what did you love doing in 2022? What did you not love doing? What do you want to change? How will you change that?
Grab your early bird ticket and save $100 off through Friday Jan. 6.
https://theprofitablestylist.mykajabi.com/2023-virtual-planning-retreat -
Episode 130: You Need To Get A Job… What Having a Zero-Person Launch Showed Me
The year is finally coming to a close tomorrow and I’m excited to share my last episode in this series about the lessons 2022 taught me.
Let’s just say there have been a LOT of lessons I’ve learned in 2022. So far, I highlighted three that have been really impactful for me:
Your certifications don’t actually mean anything
You’re giving your power away
Own what you do… and what you DON’T do
(go to the podcast to listen to each one)
Today’s episode shares my final, biggest, and most vulnerable lesson of all. You’ll hear this in the episode, but I think it’s really important to share this lesson because I know so many people have experienced something similar. I’ve seen people crush their side hustle with a full time job, I’ve seen people leave entrepreneurship for a “job” because it’s actually more fulfilling for them, I’ve seen people transition from a day job to their own business and kill it.
And I’ve seen people get caught up in - and define themselves by - their career. Their job. What they do.
In this episode, I’m sharing my story to call BS on that. You’re not what you do. You’re you. And that’s what makes you special - no matter what it is you do. No matter where your path takes you. The work you released into the world will ALWAYS be special and will always impact people - long after you’ve moved on to something else.
In this episode, I’ll share:
The BEST time to start a business
Deciding where to FOCUS your attention
What a BRIDGE JOB is and how I got one
If 2022 taught you any lessons, I’d love to hear them.
Sydney -
Episode 129: Own What You Do… And What You Don’t Do.
We’re only a few weeks shy of 2023 and we’re down to our last episode of the year! This year was such a ride - I picked up a lot of lessons along the way and today, I’ll be sharing with you a major lesson I learned very recently—like, 3 months ago!
For this episode, we’re focusing on being clear on what you do AND what you don’t do. I know that with clients, we often feel like we need to bend our services to fit their needs but do we really have to?
As you listen, I’ll discuss:
Narrowing and focusing your services
How to own what you do and don’t do
TWO stories where I wasn’t able to practice this
Importance of not trying to be everything to everyone
tips for how to reply when asked for a service you don’t do
I’ve got ONE more episode dropping this year - it’s a surprise / bonus/ good one, so stay tuned for it.
Let me hear your thoughts on this episode by sending me a DM.