CatchMoby Strategic Sales Christopher J. Windisch

SummaryIn this episode, Christopher Windisch discusses the importance of choosing the right strategic accounts for your organization. He shares a story about his experience during orientation as a sales executive and highlights the need for a methodical approach to building a territory plan. He explains why strategic accounts are important and how they contribute to revenue growth and scalability. He provides insights into what makes an account strategic and how to choose the right accounts b...

SummaryIn this episode, Christopher Windisch discusses the importance of building relationships in B2B sales. He emphasizes that while many sales methodologies focus on qualifying and understanding customer pain points, building relationships is a crucial and difficult skill to master. Christopher introduces the SALT process, which stands for Showing Value, Achieving Value, Listening, and Trust. He explains each step in detail and highlights the significance of trust in the buyer-seller relat...

SummaryIn this episode, Christopher Windisch discusses the challenges of closing large strategic accounts and provides insights and strategies to overcome them. He emphasizes the importance of mindset, focusing on relationships, personal and engaging engagement, understanding the unique nature of strategic accounts, and the need for support from the organization. He also previews upcoming episodes on storytelling, building customer relationships remotely, and the usefulness of analytics in sa...