100 episodes

Franchising specialist Erik Van Horn reveals the secrets he uses as a franchisee, consultant, investor and entrepreneur. Join us every Wednesday to learn tactical and practical tools that will help you buy, grow, and sell franchises like an expert.

Franchise Secrets Podcast Erik Van Horn

    • Business
    • 4.8 • 48 Ratings

Franchising specialist Erik Van Horn reveals the secrets he uses as a franchisee, consultant, investor and entrepreneur. Join us every Wednesday to learn tactical and practical tools that will help you buy, grow, and sell franchises like an expert.

    Choose Your Hard 💪🏻

    Choose Your Hard 💪🏻

    Today, Erik is joined by entrepreneur and franchisee, Paul Tran.
     
    Paul is a franchise advisor as well as a franchisee with The Halal Guys and has a lot of experience in the world of franchising.
     
    He get's super real on this episode about losing 2 locations in the midst of covid, how that affected investor relationships, and much more!
     
    This is an episode you don't want to miss!
     
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D....
     
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 49 min
    Create Your Bucket List Life By Hiring A Second In Command w/ Cameron Herold

    Create Your Bucket List Life By Hiring A Second In Command w/ Cameron Herold

    Today, Erik is joined by Cameron Herold, Founder of COO Alliance and The Second In Command Podcast.
     
    Cameron has a new book out called "The Second In Command" which is the guidebook when you’re ready to scale up.
     
    Cameron Herold details every aspect of the process, from knowing when you need to hire a COO, through identifying and hiring the right candidate, to successfully onboarding and working with them.
     
    Erik and Cameron talk about how hiring a second in command is the path to creating an epic, bucket-list life for yourself. Hiring the right people to run your business give you the opportunity to get out of life what you've always dreamed of.
     
    Enjoy this episode of Franchise Secrets!
     
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D....
     
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 54 min
    The Pros and Cons of Bootstrapping vs. Raising Money (Same Brand, 2 Zees)

    The Pros and Cons of Bootstrapping vs. Raising Money (Same Brand, 2 Zees)

    In this episode, Erik is joined by Peter Hansen and David Schuck.
     
    Both entrepreneurs are franchisees with Club Pilates and are growing rapidly but one is doing it by bootstrapping and the other is growing through private equity.
     
    The group discusses the pros and cons of bootstrapping a business versus raising money from investors.
     
    They take a look at the different approaches and the potential benefits and drawbacks of each.
     
    Whether you're just starting out or you're looking to scale your existing business, this video will provide valuable insight into the different paths you can take to grow your company. So, if you're ready to learn more about bootstrapping and fundraising, hit that play button and let's dive in!
     
    Enjoy the episode!
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D....
     
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 50 min
    How Being On Undercover Billionaire Accelerated This Founder’s Launch

    How Being On Undercover Billionaire Accelerated This Founder’s Launch

    This week, Erik is joined by Matt Smith of Snooze Mattress Company (https://youtube.com/playlist?list=PLzt-ZLZTGysOWPBKfDrbvqQ4zBCsBoUp3)
    Matt talks about his experience on Undercover Billionaire and how it impacted his mindset and the launch of his business. He also shares key tips for franchisors when it comes to building a personal brand, effective marketing, and growth through organic leads.
    Enjoy the episode!
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D....
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 45 min
    Franchise Secrets: 2022 Year In Review

    Franchise Secrets: 2022 Year In Review

    Hey Listeners!
     
    Welcome to our 2022 Year in Review video. It's been an exciting and eventful year and I've compiled some of the biggest moments and highlights for you.
     
    This recap video gives snippets from 4 of the most popular Franchise Secrets Episodes in 2022.
     
    Check out each of those episodes here:
     
    The Cookie Brand That Is Blowing Up The Franchise World w/ Bennett Maxwell of Dirty Dough Cookies: https://www.youtube.com/watch?v=a4_N8sS-hwE&t=1507s
     
    Franchise Funding: The Complete Guide: https://www.youtube.com/watch?v=y1B3ATt9eJw&t=1593s
     
    How To Buy A Franchise: The Franchise Buying Process: https://www.youtube.com/watch?v=iZsP1v6CxgM&t=270s
     
    The #1 Mistake Most New Franchisors Make (And How To Easily Avoid It): https://www.youtube.com/watch?v=2cBbD3uXknM
     
    Thanks for watching and don't forget to like and subscribe for more great content!
     
    Enjoy the Episode!
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D....
     
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 51 min
    What To Do When The Economy Changes: Tips For Business Owners & Entrepreneurs

    What To Do When The Economy Changes: Tips For Business Owners & Entrepreneurs

    During shifting economic times, it is important for business owners to remain agile and adaptable. This means being open to new opportunities and considering different strategies for navigating the changing landscape. It is also important to stay informed about economic trends and developments, as well as the specific challenges and opportunities facing your industry. Business owners should be proactive in seeking out new ways to improve operations and drive growth, while also being mindful of potential risks and working to mitigate them. Maintaining strong relationships with customers, employees, and other stakeholders can also be crucial during economic shifts, as these relationships can provide support and help weather any storms that may come. Overall, it is important for business owners to stay focused, stay engaged, and stay positive during shifting economic times.
     
    On this special episode of Franchise Secrets, I was joined by my good friend, Justin Donald, in a session for my Scale Franchisee Mastermind to talk about the mindset business owners and entrepreneurs should have during tough economic times.
     
    If you're nervous or unsure about where our economy is headed, check out this episode!
     
    Enjoy the Episode!
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D....
     
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 52 min

Customer Reviews

4.8 out of 5
48 Ratings

48 Ratings

Chick305 ,

THE BEST!

Erik’s podcast is the most helpful podcast for anyone in franchising or wants to get into franchising. Best guests with phenomenal teachings. High, highly recommend!

DerekP18 ,

Great content for Franchisees

This podcast is one that I look forward to each week. As a Mathnasium franchisee, it’s given me motivation to continue growing and reminded me to look for new ways to be even better.

Brandy Mamizuka ,

Best Podcast for Insider Information!

Erik has done an outstanding job with curating an impressive list of guests to interview on his podcast. The Franchise Secrets podcast not only provides insights into topics that are relevant to today’s franchisees, but also to anyone who is thinking about being a business owner. Doesn’t matter where you are on your entrepreneurial path...this podcast will change, shape and influence your journey in a very positive way!

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