100 episodes

Franchising specialist Erik Van Horn reveals the secrets he uses as a franchisee, consultant, investor and entrepreneur. Join us every Wednesday to learn tactical and practical tools that will help you buy, grow, and sell franchises like an expert.

Franchise Secrets Podcast Erik Van Horn

    • Business
    • 4.8 • 38 Ratings

Franchising specialist Erik Van Horn reveals the secrets he uses as a franchisee, consultant, investor and entrepreneur. Join us every Wednesday to learn tactical and practical tools that will help you buy, grow, and sell franchises like an expert.

    How To Make Your Money Work For You (Instead Of The Other Way Around)

    How To Make Your Money Work For You (Instead Of The Other Way Around)

    There's no doubt Robert Kiyosaki's cashflow quadrant has helped me as an entrepreneur to have a tangible map to assess whether I was setting myself up to continue to trade my time for money (poor dad) or was on track to move into the quadrants that would allow my money to work for me (rich dad).
     
    The thing is, many (and maybe most) franchisees get into franchising because they have the desire to experience freedom in their lifestyle.
     
    However, far too many zees get stuck working IN their business which means they essentially bought themselves a job.
     
    In other words, they went from actively earning money before becoming a franchisee, to actively earning money as a franchisee.
     
    The thing people want to know is--HOW do you move from making money actively to making it passively?
     
    Well, the truth is there are many ways to make that leap. 🎯
     
    This is how I did it. ⬅️
     
    Enjoy this episode of the Franchise Secrets Podcast!
     
    -------------------------------------------------
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D......
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 22 min
    Proven Ways To Maximize The Lifetime Value Of Your Franchisees

    Proven Ways To Maximize The Lifetime Value Of Your Franchisees

    Successful franchisors understand that happy, successful franchisees equal success for franchisors.
     
    How do you increase the lifetime value of franchisees? That is, how do you support your franchisees in such a way that they increase their success and optimize their value in your franchise system?
     
    Today, Erik breaks down this topic with Dr. John Hayes, Titus Professor for Franchise Leadership at Palm Beach Atlantic University in West Palm Beach, Florida. Dr. Hayes has worked in franchising since 1979 as an advisor to franchisors. He has owned several franchises and he served as the CEO of HomeVestors of America, a brand for real estate investors.
     
    This episode will be instrumental in helping franchisors realize what it takes to help franchisees achieve success and take them to their full potential.
     
    Enjoy this episode of the Franchise Secrets Podcast!
     
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D......
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 37 min
    The Top 3 Ways To Remove Yourself From Your Business Quickly

    The Top 3 Ways To Remove Yourself From Your Business Quickly

    In a follow-up to last week's episode, Erik gives you the Top 3 Ways to remove yourself from your business.
     
    “If you don’t have big dreams and goals, you’ll end up working for someone that does.”
     
    Have you heard that quote before?
     
    Here's a secret about that quote...you could be the one that you end up working for!
     
    Far too often, Entrepreneurs find themselves stuck in the day-to-day operations of their businesses.
     
    They lose the big picture purpose of why they set out to own their own business in the first place.
     
    The truth is, if you purchase a business only to work inside of it every day, you really just bought yourself a job...
     
    Let that sink in a bit...
     
    Here's what I want you to do:
     
    Grab a pen and paper and list the top 3 reasons why you should remove yourself from your business.
     
    Need some inspiration? check out last week's episode here: https://www.youtube.com/watch?v=_jz6g...
     
    Ok, great! Now check out today's episode to learn HOW to remove yourself from your business. 😎
     
    Enjoy this episode of the Franchise Secrets Podcast!
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D......
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 17 min
    3 Reasons To Step Out Of Your Business

    3 Reasons To Step Out Of Your Business

    In his book, The E-Myth, Michael Gerber coined the phrase:
     
    "Work ON Your Business, Not IN It."
     
    Here's his full quote:
    “Once you recognize that the purpose of your life is not to serve your business, but that the primary purpose of your business is to serve your life, you can then go to work on your business, rather than in it, with a full understanding of why it is absolutely necessary for you to do so.”
     
    While it may sound counterintuitive, Entrepreneurs understand the principle that your business serves you and not the other way around.
     
    Getting stuck in your business is often one of the toughest challenges business owners face. That's why I wanted to share 3 reasons I stepped out of my business.
     
    Reason #1 - 01:32
    Reason #2 - 03:47
    Reason #3 - 15:00
     
    What are more reasons why you would want to step out of your business?
     
    Enjoy this episode of the Franchise Secrets Podcast!
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D......
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 20 min
    Why Early Retirement Sucks

    Why Early Retirement Sucks

    Today, Erik is joined by a long-time friend, Entrepreneur, Franchise Ramp founder, and co-host of the Franchise Story Podcast, Brian Holmes.
     
    Brian talks about the changes in his life that led to early retirement, why it sucked, and why he came back into franchising guns ablaze.
     
    Together, Erik and Brian tackle topics like:
     
    -Franchisee and Franchisor Relationships
    -Partnerships in business
    -Integrators vs. Visionaries
    -How to Hire for the Culture of your Business
    -Business Growth Speed
    -EOS Implementation
    and Much More!
     
    Enjoy this episode of the Franchise Secrets Podcast!
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_D......
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 44 min
    Integrators Vs. Visionaries w/ Casey Cavell

    Integrators Vs. Visionaries w/ Casey Cavell

    Are you a visionary or are you an integrator?
     
    If you've never asked yourself this question, it's time to start! Chances are, you're hindering yourself from scaling your business by:
     
    1. Missing a clear vision if you're an integrator
    or
    2. Getting stuck on the necessary steps to take to reach your goals.
     
    That's where Casey Cavell comes in.
     
    Casey specializes in helping business owners (particularly visionaries) remove themselves from the day-to-day to build a business that allows them to put family first and pursue other passions.
     
    ------------------------------------------
     
    Resources mentioned in this episode:
     
    "Traction" by Gino Wickman
    https://www.amazon.com/Traction-Gino-Wickman-audiobook/dp/B00A9Z973M/ref=sr_1_1?crid=19385ALIMRGRV&keywords=tractino+gino+wickman&qid=1649226643&sprefix=traction+gino+wickman%2Caps%2C139&sr=8-1
     
    More about Casey:
     
    Casey Cavell is an award-winning entrepreneur, Jesus follower, and trusted advisor to those looking to reach their highest potential.
     
    He attributes his success to his parents, who taught him the value of hard work and diligence, and to the team of trusted advisors he has surrounded himself with.
     
    Casey is a serial entrepreneur. He started his first company at the age of 21 and since then, he has started, bought, invested, and operated over two dozen businesses in various industries.
     
    After a business he founded was acquired, Casey became passionate about helping others achieve the same level of success. He created Legacy 4:12, which consists of an entrepreneurial team of advisors, mentors, investors, and experts who are called to serve the growth-minded entrepreneur.
     
    Casey is also a former college baseball player-turned coach who used the game of baseball to reach youth through his baseball academies in Georgia. He’s now focused on impacting college baseball players and coaches through Turn2 Ministries, which “leads baseball players and coaches in a growing relationship with Jesus Christ.”
     
    Casey and his wife, Konny, are proud residents of Atlanta, Ga.
     
    ------------------------------------------
     
    Did you know you can listen to the Franchise Secrets Podcast on your favorite platforms?
     
    Spotify: https://open.spotify.com/show/4BpskQS...
     
    Apple Podcasts: https://podcasts.apple.com/us/podcast...
     
    Learn more about my franchisee mastermind here:
    www.franchisetribe.com ⬅
     
    Learn more about my franchisor mastermind here:
    www.franchisortribe.com ⬅
     
    Learn more about my passive investing mastermind here:
    www.tribeofinvestors.com ⬅
     
    Want to buy a franchise? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Want to franchise your business? Connect with me here:
    https://forms.gle/n4JedEuU5p7asE617 ⬅
     
    Don't forget to subscribe to the Franchise Secrets Youtube channel so you don't miss out on any content!
    http://www.youtube.com/channel/UCGL_DGqEd54pcu_zgOICdSA...
     
    Add Erik as a friend on Facebook:
    https://www.facebook.com/erik.v.horn/
     
    Follow Erik on Instagram:
    https://www.instagram.com/erikvanhorn/
     
    Connect with Erik on Linkedin:
    https://www.linkedin.com/in/evanhorn/
     
    Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.

    • 49 min

Customer Reviews

4.8 out of 5
38 Ratings

38 Ratings

Chick305 ,

THE BEST!

Erik’s podcast is the most helpful podcast for anyone in franchising or wants to get into franchising. Best guests with phenomenal teachings. High, highly recommend!

DerekP18 ,

Great content for Franchisees

This podcast is one that I look forward to each week. As a Mathnasium franchisee, it’s given me motivation to continue growing and reminded me to look for new ways to be even better.

Brandy Mamizuka ,

Best Podcast for Insider Information!

Erik has done an outstanding job with curating an impressive list of guests to interview on his podcast. The Franchise Secrets podcast not only provides insights into topics that are relevant to today’s franchisees, but also to anyone who is thinking about being a business owner. Doesn’t matter where you are on your entrepreneurial path...this podcast will change, shape and influence your journey in a very positive way!

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