33 min
Giles Palmer on Old vs. New Work Ethic Radically Transparent
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- Marketing
Founder and CEO of Brandwatch, the worlds leading social intelligence company, and currently serving as the Chief Growth Officer at Cision, Giles Palmer, discloses not only what it's like having a boss for the first time in 15 years, but also gives a glimpse into the challenges of leadership when it comes to old school business mindsets clashing with new generations of work ethic.
On this tell-all episode of Radically Transparent, brought to you by Oktopost, Giles takes us on a journey from accountant to entrepreneur and everything in between, from co-founding Runtime Collective in 2000 - an agency that built systems for a variety of clients and how he spun Brandwatch out as a product company in 2006 and launched the first version of ‘Brandwatch Analytics’ in August 2007.
In February 2021 it was announced that Brandwatch had been acquired by Cision, the leader in news distribution and media monitoring and analysis for $450 million. Over the last 14 years, Giles has led Brandwatch through multiple fundraising events, international expansion, 3 acquisitions and a merger with the other leading technology in the Social Media Listening space - Crimson Hexagon.
Brandwatch recently achieved the number one ranking in the highly regarded Forrester Wave report for social listening technology and Giles sits on several start up boards as NED or observer and is a Governor of Clifton College. Giles holds a Physics degree from Durham University and is a qualified Chartered Accountant.
Founder and CEO of Brandwatch, the worlds leading social intelligence company, and currently serving as the Chief Growth Officer at Cision, Giles Palmer, discloses not only what it's like having a boss for the first time in 15 years, but also gives a glimpse into the challenges of leadership when it comes to old school business mindsets clashing with new generations of work ethic.
On this tell-all episode of Radically Transparent, brought to you by Oktopost, Giles takes us on a journey from accountant to entrepreneur and everything in between, from co-founding Runtime Collective in 2000 - an agency that built systems for a variety of clients and how he spun Brandwatch out as a product company in 2006 and launched the first version of ‘Brandwatch Analytics’ in August 2007.
In February 2021 it was announced that Brandwatch had been acquired by Cision, the leader in news distribution and media monitoring and analysis for $450 million. Over the last 14 years, Giles has led Brandwatch through multiple fundraising events, international expansion, 3 acquisitions and a merger with the other leading technology in the Social Media Listening space - Crimson Hexagon.
Brandwatch recently achieved the number one ranking in the highly regarded Forrester Wave report for social listening technology and Giles sits on several start up boards as NED or observer and is a Governor of Clifton College. Giles holds a Physics degree from Durham University and is a qualified Chartered Accountant.
33 min