Growing to $30M ARR with word of mouth • Muhammad Younas from vFairs Bootstrapped Stories

How do you grow through word of mouth? How can you get customers to recommend you to others? Can you get enterprise and mid-market clients through this?

Muhammad Younas from vFairs talks to us about how his company grew to $30M through word of mouth, even during the pandemic, and being fully remote from day 1.

We talk about the importance of customer satisfaction, the similarities between online events and weddings, and how you can structure your support team to make sure that customers are happy.

We also speak about managing a 260+ person company while being fully remote, and the biggest challenges he faced while building the company.

⏱ What you’ll find and when:

00:00 Intro
01:19 Intro to vFairs and key stats
03:51 How did the pandemic impact growth?
05:44 Why they decided to stay bootstrapped
08:30 Key metrics to understand the health of the business
12:43 How to get more word of mouth
14:06 Getting their first mid market and enterprise clients
18:34 How a support team is structured for success
24:27 Sales cycle differences between mid market and enterprise
29:25 IPO plans 31:52 Managing a fully remote company
40:12 Biggest challenges faced while building vFairs
43:11 Flash questions

🔗 Connect with Muhammad:

LinkedIn: https://www.linkedin.com/in/younas/
vFairs: https://www.vfairs.com/