Growth Marketing Today Christoph Schachner
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- Business
Talks with growth marketers from some of the most influential companies in the world.
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Growthcast Episode #6: Starting Experimentation
Planning on launching more marketing experiments this year? Hale Schneider got THE tip for planning your experiments
- How to start a community, told by one of the biggest communities from growth-heads- Biggest mistakes companies make when starting with experimentation- Best way to manage your experiments at one place -
Growthcast Episode #5: Sean Ellis on Growth Hacking
In this episode, Sean Ellis talks about what led him to coin the term "Growth Hacking" and how it has changed since it's early days.
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Growthcast Episode #4: Fighting Churn
Topics we talked about:
- Main reasons for churn
- Why you need to start to think about churn and retention from day 1
- Why LTV is more important than the number of leads
- Why driving more SQL is not enough -
Growthcast Episode #3: Conversion Rate Optimization
💡 "If the people inside your company don't get what the CRO department does, it is on you to help them do so." 💡 That is one of many lessons Ana Santos - UX Mentor and former Google Mobile UX Lead- shared in the latest episode.