Helpful with Strategic Content: Leona Dalavai Scott The Joy of Membership Podcast

I am so excited to introduce you to Leona Dalavai Scott. She is a content creator, founder and president of JEP Marketing Communications in North Texas. Having worked for professional and trade associations for most of her professional career, she is committed to using content as a way to build membership value to attract, convert and retain members and customers. She recently published The C.O.N.T.E.N.T. Solution, a step-by-step workbook on how to use content to drive membership through goal...