4 min

How to demonstrate your expertise (and how not to‪)‬ Business Tao with George Kao

    • Entrepreneurship

You don't need to prove yourself as #1 in your field, or best selling author or any kind of puffery. All those tactics will feed your "fixed mindset". Instead, demonstrate your real expertise by showing up consistently to talk about about what's working for you now, and what you're learning. When people see that you are consistently in the practice of improving in your field, you naturally gain trust.


Get full access to Authentic Business for Solopreneurs with George Kao at georgekao.substack.com/subscribe

You don't need to prove yourself as #1 in your field, or best selling author or any kind of puffery. All those tactics will feed your "fixed mindset". Instead, demonstrate your real expertise by showing up consistently to talk about about what's working for you now, and what you're learning. When people see that you are consistently in the practice of improving in your field, you naturally gain trust.


Get full access to Authentic Business for Solopreneurs with George Kao at georgekao.substack.com/subscribe

4 min